About the team the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. As a Campaign intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests Successful candidates must be able to commit to at least 3 months long internship period. Responsibilities: - Campaign Execution & Support: Assist in executing key marketing campaigns (e.g. Black Friday, Summer Sale, Payday), ensuring smooth operations across promotional tools and traffic drivers. - Data Analysis & Performance Insights: Monitor campaign performance using internal dashboards, compile reports, and provide data-driven recommendations to optimize future campaigns. - System Configuration: Support setup and management of in-app campaign tools (e.g. vouchers, livestream features, campaign H5, creator events ) to enhance campaign effectiveness. - Stakeholder Coordination: Work cross-functionally with teams (e.g. Creator Management, Seller Management, Marketing, Product), and external partners (e.g. brands, agencies) to align campaign execution and objectives. - Process Improvement & Project Assistance: Support workflow optimization and documentation to enhance campaign efficiency and execution excellence. - Market & Consumer Insights: Keep up with e-commerce trends, social media behavior, and digital marketing innovations to suggest improvements and identify new opportunities.
Minimum Qualification - University students or recent graduates in Marketing, Business, Economics, Data Analytics, Communications, or related fields or up to 1 year of internship experience in marketing, e-commerce, business analysis, or related fields (e.g., at internet companies, brand e-commerce departments). - Basic analytical skills: proficient in Excel/Google Sheets (pivot tables, data visualization); familiarity with SQL or BI tools (e.g. Tableau, Looker, Google Data Studio) is a plus. - Strong execution skills: ability to handle multiple tasks, coordinate stakeholders, communication with brands, and ensure smooth campaign operations. - Familiarity with social media, digital marketing, and e-commerce platforms in the UK market. Preferred Qualification - Experience in digital marketing, performance marketing, or campaign operations from coursework, personal projects, or previous internships. - Background in digital marketing agencies, account management, or consulting is a plus. - Creative thinker with the ability to propose data-backed campaign improvements.
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