Associate Director - Creative and Design, Communications & Marketing

NYU Langone Health

NYU Langone Health is a world-class, patient-centered, integrated academic medical center, known for its excellence in clinical care, research, and education. It comprises more than 200 locations throughout the New York area, including five inpatient locations, a children's hospital, three emergency rooms and a level 1 trauma center. Also part of NYU Langone Health is the Laura and Isaac Perlmutter Cancer Center, a National Cancer Institute designated comprehensive cancer center, and NYU Grossman School of Medicine, which since 1841 has trained thousands of physicians and scientists who have helped to shape the course of medical history. At NYU Langone Health, equity, diversity, and inclusion are fundamental values. We strive to be a place where our exceptionally talented faculty, staff, and students of all identities can thrive. We embrace diversity, inclusion, and individual skills, ideas, and knowledge. For more information, go to nyulangone.org, and interact with us on LinkedInGlassdoorIndeedFacebookTwitterYouTube and Instagram.

Position Summary:

We have an exciting opportunity to join our team as an Associate Director - Creative and Design, Communications & Marketing

NYU Langone Health (NYULH) is seeking a dynamic and collaborative Creative and Design lead, to play a pivotal role in shaping the future of the brand through impactful creative excellence. Serving as both a creator and guardian of NYU Langone's brand positioning, they will partner with agencies to evolve the brand tone and style guide, and mentor creative teams to maintain consistent execution. He/She will stay on top of emerging creative trends, helping the department develop creative direction that resonate across all channels. The Creative and Design lead will collaborate closely with leaders and brand ambassadors across the organization to ensure a superior brand experience.

Job Responsibilities:

Brand Experience Leadership

  • Partner with the Director of Brand Ecosystem and other agencies to deliver an innovative, ownable creative platform and style guide that support corporate branding goals.
  • Mentor and inspire all creative partners and graphic designers.
  • Set creative standards and guidelines to elevate brand experience.
  • Review creative work being developed by all teams to ensure best creative fit for each format and audience.
  • Manage Brand Center assets, including development of new assets, in partnership with Associate Director of Brand Standards and Governance
  • Provide clear guidance on applying our brand guidelines to maintain an elevated look and feel across all channels.
  • Lead quality control process to ensure creative asset development is clear, concise, on-brand, and highly competitive.
  • Drive innovation and helps push creative executive across all relevant channels and vehicles, bringing a creative lens to the conversation.
  • Help leadership team establish aesthetically aligned creative approaches for all projects.

Collaboration and Influence

  • Collaborate with internal marketing and communications teams to ensure creative consistency and execution
  • Ensure all marketing campaigns adhere to brand-specific guidance, and strategies are aligned with the overall vision for NYULH
  • Strategize with the Advertising Lead and Relationship Leads on the design of marketing campaigns requiring promotion via paid channels
  • Participate in the development and implementation of the broader Brand, Experience, Creative & Design Team’s strategy, collaborating with leaders to drive volume and reputational impact

Minimum Qualifications:

A minimum of 10 years experience in the creative industry

5+ years management experience, including agency management 

Superior graphic design and typography skills

Proficient Mac and/or PC skills and proficient with the Adobe Suite including Photoshop, Illustrator and InDesign.

Advanced user in Keynote and PowerPoint

Experienced in various forms of media

Strong interpersonal skills for cross-functional collaboration and ability to build strong relationships both internally and externally

Demonstrated orientation towards client service

Proven ability to work effectively in a highly matrixed environment

Excellent verbal and written communications skills

Bachelor's degree in graphic design or equivalent work experience required

Preferred Qualifications:

Experience working with a corporate in-house team 

Proven experience in directing various video projects, including commercials, short and long-form narrative content, and documentaries, is highly desirable.

Qualified candidates must be able to effectively communicate with all levels of the organization.

NYU Langone Health provides its staff with far more than just a place to work. Rather, we are an institution you can be proud of, an institution where you'll feel good about devoting your time and your talents.

NYU Langone Health is an equal opportunity and affirmative action employer committed to diversity and inclusion in all aspects of recruiting and employment. All qualified individuals are encouraged to apply and will receive consideration without regard to race, color, gender, gender identity or expression, sex, sexual orientation, transgender status, gender dysphoria, national origin, age, religion, disability, military and veteran status, marital or parental status, citizenship status, genetic information or any other factor which cannot lawfully be used as a basis for an employment decision. We require applications to be completed online.

If you wish to view NYU Langone Health's EEO policies, please click here. Please click here to view the Federal "EEO is the law" poster or visit https://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm for more information.

NYU Langone Health provides a salary range to comply with the New York state Law on Salary Transparency in Job Advertisements. The salary range for the role is $117,107.95 - $194,250 Annually. Actual salaries depend on a variety of factors, including experience, specialty, education, and hospital need. The salary range or contractual rate listed does not include bonuses/incentive, differential pay or other forms of compensation or benefits.

To view the Pay Transparency Notice, please click here

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Confirmed 21 hours ago. Posted 30+ days ago.

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