Vice President of Sales & Marketing
11332
Division II - Administrative S-00907
Agronomy
Full-time
Regular
General Summary
Provide the leadership, strategic vision, and direction necessary to drive demand-creation for products of Southern States Cooperative. This includes establishing and executing a company-wide sales and marketing strategy, while guiding sales performance throughout the organization, with a heavy focus on Agronomy. Oversee development and execution of specific sales and commission plans to achieve and surpass profitable sales growth across organizational footprint. Additionally, the VP of Sales & Marketing will be responsible for establishing annual sales goals, designating objectives of our sales and marketing teams, developing growth and market expansion plans, setting KPIs, and prospecting partnership opportunities within and across industries.
Essential Job Functions
Work in a safe and efficient manner, according to Southern States Safety Policy.
Work with Regional Managers and COR Product Line Leaders to build and implement tactical action plans from a product and service marketing perspective to support strategic imperatives.
Training the sales organization how to actively listen to our customers, uncover needs, and develop a sustainably profitable go-to-market strategy.
Demonstrate work habits that develop, build, and support the one team concept within the organization.
Develops effective sales incentive and commission programs supporting organizational growth-oriented goals.
Provides input and leadership in the development and implementation of sales incentive compensation programs.
Regularly conducts direct market analysis of local competition to ensure competitive advantage
Lead strategic direction for the Agronomy Business including the functional areas of Crop Protection, Fertilizer, Seed and Precision Ag Technology Services and sales ensuring that products and services are offered in the marketplace at a competitive value to our customers.
Manages high leaders within the organization to maximum performance. Develops and challenges high potential employees to ensure continual learning and development of direct reports.
Maintain key customer relationships and develop and implement strategies for expanding the company's customer base.
Defines new or emerging market requirements and needs that will drive product changes and new product development.
Oversee product marketing including product launch management, sales tools, competitive analysis and general sales support.
Manage overall sales process, set appropriate metrics for sales management
Develop pricing policies and strategies, including volume discounts and terms and conditions, for high-profile customers and channel partners.
Supports and encourages cross-divisional collaboration in all areas of the company. General knowledge of the Energy and Feed & Farm Supply retail business a plus.
Participate in the development and maintain the operating budget for locations. Provide for achievement of optimum profitability levels as established by the budget.
Provides leadership to the Marketing Team Leader/Director in the development and implementation of short and long-term marketing plans regarding company products, services and the overall Southern States brand.
Challenge organizational design to deliver value to our customers and organization.
Assume active leadership role in strategic planning process.
Provide guidance, direction, and communication in the development of strategy to maximize plant, equipment, and employee resources.
Assist Leadership Team members as needed.
Qualification
Education: Bachelors (BA) degree in business administration or a related field with a preference for a post-graduate degree. An appropriate combination of an education and related experience will be considered.
Experience: A deep understanding of the agricultural supply industry (crop inputs, plant nutrition, food ingredients, etc.) Proven track record of leading effective marketing and sales strategies. Ability to work collaboratively with colleagues and staff to create a results-driven, team oriented environment. Demonstrated ability to manage often outsourced marketing activities (PR, corporate marketing, social media, website, etc.). Strong strategic planning, budgeting and analysis skills in sales, marketing and competitor analysis. Excellent presentation skills and experience working with business and industry press. Possess a strong implementation skillset with a process mindset
Core Competencies:
Strategic thinker who understands the importance of a clear vision, a focused mission and measurable outcomes
Passion and sense of urgency for growth and achievement
Proven ability to create strategy and balance agility and determination to execute
Solid management skills and the ability to recruit a top-tier team
Inclusive and consultative style balanced with the ability to make tough decisions and stand firm when appropriate
Consensus builder with a track record of success in forging alliances with stakeholders
Strong leader with the extraordinary ability to lead change, communicate, challenge and inspire a team to success
Technical Competencies:
Deep technical expertise in sales planning, sales management and sales execution processes
Knowledge of strategy, budgeting and tactical planning practices
Knowledge of team leadership, management and change management practices
Work Environment
The VP of Sales & Marketing primarily performs essential job functions in an office environment. While traveling may have contact with hazardous materials. Drive/travel and work in adverse weather conditions. May require a valid driver's license. Regular travel will be required within the Southern States market and occasionally elsewhere within the United States.
Physical Activities & Requirements
While performing the essential job functions of this position, the VP of Sales & Marketing is required to:
Continuously sit, finger and handle, utilize eye/hand coordination, and utilize hands in repetitive motion.
Frequently stand, walk, and reach with arms and hands. Pull, push, lift, carry up to 10 pounds unassisted.
Occasionally climb, stoop and kneel. Pull, push, lift, carry up to 50 pounds unassisted.
Must be able to hear and speak to employees, customers and business partners regarding day-to-day operational issues and exchange detailed information and instructions accurately & quickly. When in production, distribution, and/or retail facilities, must be able to hear equipment sounds, pages, radio and speak to co-workers regarding safety issues. Specific vision abilities required by this job include: close vision, distance vision, color vision, peripheral vision, depth perception and the ability to adjust focus.
Our Values
Southern States has established six core values: ONE TEAM, CUSTOMER EXPERIENCE, SUSTAINABLE GROWTH, OPEN COMMUNICATION, ACOUNTABILITY, and INTEGRITY -leading with passion, focus and innovation to achieve greater results.
Tools & Equipment
Utilize telephone, computer, copier, printer, calculator, writing instrument, spreadsheets and forms.
Read Full Description