Marcom Manager市场传媒经理 Greater China

InterContinental Hotels Group

Benefits
  • Produces a Public Relations Plan which promotes and maintains good public relations in order to maintain the prestigious image of the hotel. Duties involve planning, directing, controlling, coordinating and participating in all Public Relations activities. 制作公关计划,促进和保持良好的对外关系,以保持酒店的声望。具体任务包括计划、指导、管理、协调和参与所有公关活动。 •Develops a public relations programme for the hotel based on its marketing goals. Liaises with Marketing in targeting specific markets and developing the public relations strategies to reach these markets 依照酒店的市场目标开展公关活动,与市场部门联系,确定具体目标市场并通过公关策略打入这些市场。 •Develops media contacts, plans press conferences and other press activities. Acts as hotel’s liaison with media to promote good publicity and counteract bad publicity. 与媒体人士联系,策划新闻发布会以及其它新闻活动。代表酒店与媒体联系,以促进良好的公关形象,抵销一切不良影响。 •Develops and organizes promotional activities, coordinates with departments concerned; invites VIPs and media to promotional activities; prepares and issues press releases 开发和组织促销活动,与相关部门协调,邀请嘉宾和媒体参与促销活动,准备并进行新闻发布。

Required Skills – 技能要求 •Demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company. 具有代表酒店,品牌和公司与顾客,员工和第三方交往的能力。 •Problem solving, reasoning, motivating, organizational and training abilities. 具有解决问题,推理,号召,组织和培训能力 •Proficient in the use of Microsoft Office 精通微软办公软件 •Good writing skills 良好的写作技能 Qualifications – 学历 •Bachelor’s degree in Mass Communications or related field. 具有大众传播或相关领域的学士学位。 Experience – 经验 •3 years of relevant experience or an equivalent combination of education and work-related experience 3年相关工作经验,或与此相当的教育与工作经验结合的背景。

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Confirmed a day ago. Posted 30+ days ago.

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