Customer onboarding managers are a vital customer success position, overseeing client onboarding – possibly the customer journey stage that has the most impact on product adoption, customer retention, loyalty, churn, and overall business outcomes.
The onboarding manager leads a team of onboarding specialists and manages a new client’s account setup and implementation, offering product demos and ensuring alignment with the customer goals and KPIs. This stage is foundational for customers to see immediate value at launch.
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