Marketplace Manager

Purple Mattress

Education
Benefits

Purple is a digitally-native vertical brand with a mission to help people feel and live better through innovative comfort solutions. To us, comfort means more than great products, it means empowering every employee to feel comfortable being themselves. We believe your career at Purple will be a one-of-a-kind “Career in Comfort” because our workforce is one-of-a-kind. We are committed to a culture of collaboration where every voice is heard and understood. As an innovation company at our core, we believe a diversity workforce brings better insights, solutions and products and serves as the backbone to bettering our company. Join with us as we add to our team of exceptional individuals who will help us take over the world — one mattress at a time.

Compensation

The compensation target range for this role is:

$95,000 - $100,000

Job Summary

Are you interested in driving and delivering the ecommerce experience for one of the most disruptive and fastest growing brands in digital retail? Are you passionate about marketplaces & supporting the customer journey? Do you want to grow a marketplace team and drive significant value for the business on day one? Then read on!

Who we are:

We are the Purple eCommerce Team. We are a fast-growing group of customer experience, product management, and digital merchandising experts. Our mission is simple; drive measurable business value by delivering experiences that support our product and brand strategies as well as our customers motivations, behaviors and needs across their journey.

Who you are:

You are an analytical thinker who enjoys working cross functionality with internal and external partners to manage the daily needs of our marketplace platforms. You are a motivated self-starter who likes to work on multiple projects at once and take the initiative to find solutions to problems. You enjoy working with multiple teams in a fast paced, collaborative environment, identifying opportunities to solve problems, and building out premier customer experiences throughout our marketplace landscape.

Your Role:

We are looking for a passionate Marketplace Manager to join our eCommerce department. In this role, you will own merchandising strategy on Amazon and additional eCommerce marketplaces. You will also work cross-functionally with internal and external partners on advertising strategy to hit KPIs and contribute to the overall success of Purple’s eCommerce business. You will work with teams across the organization including media, creative, UI, product, site merchandising, fulfillment and operations, integrations, customer service, and wholesale to oversee the end-to-end marketplace business.

Job Description

Your responsibilities: 

  • Own marketplace business, responsible for planning and executing marketplace strategy to hit AOP targets. 
  • Manage relationships with agency partners and marketplace account support teams. 
  • Own strategy and execution of marketplace promotional calendar in alignment with DTC business promotions. 
  • Partner with media team and agency on advertising campaign strategy, responsible for hitting tROAS category targets. 
  • Determine assortment strategy specific to each marketplace, oversee launch of new products on marketplaces, plan content updates in alignment with overall brand strategy, seasonality, and best-in-class marketplace merchandising tactics. 
  • Responsible for presenting weekly and monthly business reviews to leadership team focused on performance and strategy. 
  • Partner with Business Intelligence to build marketplace AOP and monthly forecasting. 
  • Launch assortments on wholesale marketplaces to ensure consistent brand identity and merchandising across marketplace platforms. 

Requirements 

  • 2+ years experience with ecommerce marketplaces, specifically Amazon 
  • Expert knowledge of Amazon Seller Central, Sponsored Ads strategy, and DSP advertising strategy is required 
  • Experience running A/B tests in Seller Central 
  • Understanding of site analytics, conversion motivators, and shopping behaviors on marketplace environments 
  • Experience working cross-functionally with different teams to gather required information needed to execute on job responsibilities 
  • Familiarity with Figma or InDesign, Bynder (or similar) DAM is a Plus 
  • Strong storytelling skills that enable you to turn various qualitative and quantitative data sources into a compelling and easily understood set of content recommendations 

BENEFITS AND PERKS

  • Medical, Dental, Vision
  • 401(k) Match
  • Flexible PTO
  • Earn a Mattress
  • Purple Swag
  • Amazing Purple Products

WHY WORK AT PURPLE?

  • Make your mark: We value innovative thinking. At Purple, you will be empowered to bring your ideas to life as we work together to improve people’s lives through comfort.
  • Gain unique experience: Be a part of one of the fastest growing companies in Utah! The contributions you make will matter at Purple as the company continues to grow with you.
  • Awesome culture: Join the tight-knit team at Purple and you can enjoy working alongside industry experts, making close friends, and annual employee appreciation events.

Purple provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. 

This policy applies to all terms and conditions of employment.

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Confirmed 13 hours ago. Posted 12 days ago.

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