Senior Associate Central Planner, GrabAds

Grab

Education
Benefits

Company Description

Life at Grab

At Grab, every Grabber is guided by The Grab Way, which spells out our mission, how we believe we can achieve it, and our operating principles - the 4Hs: Heart, Hunger, Honour and Humility. These principles guide and help us make decisions as we work to create economic empowerment for the people of Southeast Asia.

Job Description

Get to know our Team:

GrabAds allows Advertisers, Agencies, and Merchants to engage the Grab Audience via innovative online and offline advertising experiences. Through our unique ecosystem and transacting user base, our clients are able to reach their desired audiences at scale, while driving measurable business outcomes. 

We would like You to join our journey to create value for our users, drivers, merchants, and advertising partners, while continuing to make everyday lives better across Southeast Asia.

Get to know the Role: 

As part of the GrabAds’ Central Planning team, you will partner and enable Grab Merchant teams to sell-through merchants for campaigns with GrabAds products, Promos and other marketing levers. You will equip the local GrabAds Sales teams and Grab Account Managers in your market with strategic direction, bundles of Ads products and guidance via training.

You’ll work cross-functionally with GrabAds and Grab Leaders from the Merchant teams, Strategy & Planning, Campaigns and Marketing to package compelling solutions & identify new client opportunities. Your goal is multi-million dollar annual revenue generation and showing merchants positive results. 

The day-to-day activities:

  • Partner with the GrabFood Merchant teams and GrabAds Account Strategists to strategically prioritise, segment and introduce GrabAds to key merchant partners via marketing packages.
  • Design innovative marketing packages for Merchant segments based on a strategic mix of GrabAds and other demand generation levers that drive GrabFood and Merchant goals.
  • Define commercial terms for contractual setup in your market. 
  • Manage and deploy scalable solutions and processes across operations covering launch, tracking and optimisation.
  • Coordinate with the GrabAds team to develop training modules to educate GrabFood Account Managers on new packages and products.
  • Adapt and localise reporting templates for marketing packages. 
  • Organise and drive weekly updates, meetings, and communication across multiple stakeholders

Qualifications

The must haves:

  • 3-6 years of experience in F&B, e-commerce, online Ads related verticals.
  • Demonstrated experience designing, implementing, and enforcing marketing solutions, sales and operations, campaign and project management. 
  • Excellent communication & presentation skills with the ability to transmit across different level stakeholders.
  • Fluent in English communication including reading/writing.
  • Analytical with a strong bias for data-based decisions.
  • Experience with SQL and Power BI is highly desired.

Additional Information

Our Commitment

We recognize that with these individual attributes come different workplace challenges, and we will work with Grabbers to address them in our journey towards creating inclusion at Grab for all Grabbers.

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Confirmed 8 hours ago. Posted 14 days ago.

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