Senior Manager, Sales Development

Optimizely

At Optimizely, we're on a mission to help people unlock their digital potential. We do that by reinventing how marketing and product teams work to create and optimize digital experiences across all channels. With Optimizely One, our industry-first operating system for marketers, we offer teams flexibility and choice to build their stack their way with our fully SaaS, fully decoupled, and highly composable solution. 

We are proud to help more than 10,000 businesses, including H&M, PayPal, Zoom, and Toyota, enrich their customer lifetime value, increase revenue and grow their brands. Our innovation and excellence have earned us numerous recognitions as a leader by industry analysts such as Gartner, Forrester, and IDC, reinforcing our role as a trailblazer in MarTech. 

At our core, we believe work is about more than just numbers -- it's about the people. Our culture is dynamic and constantly evolving, shaped by every employee, their actions and their stories. With over 1500 Optimizers spread across 12 global locations, our diverse team embodies the "One Optimizely" spirit, emphasizing collaboration and continuous improvement, while fostering a culture where every voice is heard and valued. 

Join us and become part of a company that's empowering people to unlock their digital potential! 

To get a sneak peek into our culture, find us on Instagram: @optimizely

Introduction

The Senior Manager of Sales Development will lead a team of 8-10 Sales Development Representatives while helping direct and coach SDR Managers. SDR teams at Optimizely generate outbound opportunities and qualify inbound leads for both our Digital and Enterprise sales teams. The ideal candidate, will not only be an outstanding coach of SDRs but will also understand how to implement and ensure the execution of repeatable processes that allow the team and total pipeline numbers to scale rapidly. Strong, hands-on utilization skills of Salesforce, Outreach and analytics is a must.

Job Responsibilities

  • Manage and develop Optimizely’s existing team of outbound SDRs & SDR managers for your region
  • Drive outstanding pipeline generation results across all regions and segments
  • Continue to grow the SDR team by driving the hiring process, in partnership with People Operations
  • Drive business planning, goal attainment, measurement/improvement and compensation design to maximize team results
  • Own and develop Optimizely’s pipeline capacity model and forecast, working in partnership with customer operations, marketing and sales leadership
  • Work with Sales and Marketing to systematically improve the lead qualification processes and pipeline conversion rates to maximize team efficiency, effectiveness, and lead quality
  • Conduct weekly and monthly forecasts around team performance
  • Work closely with Account Executive teams and Sales and Marketing Management to ensure a positive working relationship and maximize the effectiveness of the sales development team
  • Remove whatever roadblocks arise that could impede the success of the SDR team

Knowledge and Experience

  • Experience leading and growing a sales or sales development team, preferably in a Enterprise-caliber SaaS environment; knowledge of marketing and product buyers is desired but not required
  • Proven track record training, coaching and mentoring SDRs and SDR managers
  • Understanding of larger ACV, enterprise sales processes as well as account seeding strategies is a must
  • Ability to interact effectively with all levels of management and with multiple departments including sales, marketing, product marketing and services
  • Aptitude for building reports and making data-driven decisions

Education

Bachelors Degree or equivalent experience

Optimizely is committed to a diverse and inclusive workplace. Optimizely is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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Confirmed 2 hours ago. Posted 17 days ago.

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