Samsung

Position Summary

Be responsible for end-to-end integrated marketing communication (IMC) campaigns on e-Commerce platforms (Shopee, Lazada, Tiki), from planning to reporting. Measure & report performance and access against goals (ROI & KPIs) with proposed plan.

Lead relevant marketing agencies to ensure excellent planning, execution, performance and timeline. Work with partners and platforms to identify opportunities for business growth and maintaining positive relationships.

Role and Responsibilities

• Understand customer behaviour via data analysis to implement appropriate action plans to enhance user experience (UX).
• Give recommendations for sales team based on data-driven insight to accelerate performance of related channels or platforms.
• Work with partners and platforms to identify opportunities for business growth and maintaining positive relationships.
• Collaborate with platforms & agencies to improve Operation Excellence in terms of related execution along with liquidation.

Skills and Qualifications

• Develops professional expertise by complying with company policies and procedures
• Works on problems of moderate scope where analyzing situations or data requires a review on various factors
• Exercises judgment within defined procedures and practices to determine appropriate action
• Normally receives general instructions on routine work with detailed instructions on new projects or assignments
• Generally requires a bachelor's degree with a minimum 2 years related experience, or advanced degree without experience
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