Ansys

Requisition #: 14093 

When visionary companies need to know how their world-changing ideas will perform, they close the gap between design and reality with Ansys simulation. For more than 50 years, Ansys software has enabled innovators across industries to push boundaries by using the predictive power of simulation. From sustainable transportation to advanced semiconductors, from satellite systems to life-saving medical devices, the next great leaps in human advancement will be powered by Ansys.

Take a leap of certainty … with Ansys.

Job Summary

As an industry marketing manager, you will work with a cross-functional team to advance the Ansys brand, generate demand, and foster ongoing engagement with Ansys’ prospects and customers within the industrial equipment sector. You will develop and use your knowledge of industry challenges, initiatives, trends, opportunities, competitors, market share, buyer personas, and buying processes to help identify and market Ansys solutions to the industry.

The industry marketer will be a key member of the industry center of excellence (COE), collaborating with the COE members, including the industry chief technical officer (CTO), along with other technical and sales representatives to define industry messaging, set priorities, and provide marketing support.

Key Duties And Responsibilities

• Develop and enhance industry expertise by consuming and analyzing information from internal and external sources. Use your industry knowledge to synthesize and communicate industry trends and priorities.
• Serve as a core team member of the industry COE. Act as the liaison between the COE and the marketing organization.
• Work with other stakeholders to create, execute, and communicate a comprehensive multichannel marketing plan that encompasses campaigns, events, and foundational marketing activities.
• Work with marketing and technical teams to create and manage a comprehensive set of industry collateral including messaging, slide decks, solution content, application content, product content, use cases, customer testimonials, e-books, and white papers.
• Develop, track, and communicate metrics to measure success at a content, campaign, and industry level.
• Work with other stakeholders to prioritize, execute, and support industry and Ansys events by providing insight, strategy, messaging, and on-site services.
• Assist the public relations team by identifying public relations opportunities, support those opportunities with messaging, and coordinate support with subject matter experts. Help identify and coordinate customer reference activities.
• Maintain a working knowledge of Ansys products and solutions as they apply to the industrial equipment sector, to guide collateral creation and identify areas of opportunity.
• Own and update the industry presence on Ansys internal and external digital properties.
• Provide sales enablement plans, materials, and training.
• Track industry leads through the pipeline to ensure timely assignment and follow up.

Job Minimum Requirments And Qualifications 

• Bachelor’s degree or higher in engineering, marketing, computer science, or a related field.
• Three years of experience in a marketing role.
• Experience in, knowledge of, and passion for the industrial equipment sector.
• Ability to manage complex projects.
• Capacity to grasp technical concepts and communicate them to multiple levels of the targeted companies — from executives to individual users.
• Excellent organizational, leadership, communication, and presentation skills, with the ability to work collaboratively in a geographically distributed, matrixed organization.
• Ability to travel up to 20% of the time (U.S. and global).

Preferred Qualifications 

• MBA or other advanced degree in marketing or engineering.
• Experience in simulation or engineering-related software domains.

At Ansys, we know that changing the world takes vision, skill, and each other. We fuel new ideas, build relationships, and help each other realize our greatest potential in the knowledge that every day is an opportunity to observe, teach, inspire, and be inspired. Together as One Ansys, we are powering innovation that drives human advancement.

Our Commitments:

• Amaze with innovative products and solutions
• Make our customers incredibly successful
• Act with integrity
• Ensure employees thrive and shareholders prosper

Our Values:

• Adaptability: Be open, welcome what’s next
• Courage: Be courageous, move forward passionately
• Generosity: Be generous, share, listen, serve
• Authenticity: Be you, make us stronger

Our Actions:

• We commit to audacious goals
• We work seamlessly as a team
• We demonstrate mastery
• We deliver outstanding results

OUR ONE ANSYS CULTURE HAS INCLUSION AT ITS CORE

We believe diverse thinking leads to better outcomes. We are committed to creating and nurturing a workplace that fuels this by welcoming people, no matter their background, identity, or experience, to a workplace where they are valued and where diversity, inclusion, equity, and belonging thrive.

TAKE A LEAP OF CERTAINTY IN YOUR CAREER AT ANSYS

At Ansys, you will find yourself among the sharpest minds and most visionary leaders across the globe. Collectively we strive to change the world with innovative technology and transformational solutions. With a prestigious reputation in working with well-known, world-class companies, standards at Ansys are high – met by those willing to rise to the occasion and meet those challenges head on. Our team is passionate about pushing the limits of world-class simulation technology, empowering our customers to turn their design concepts into successful, innovative products faster and at a lower cost.

At Ansys, it’s about the learning, the discovery, and the collaboration. It’s about the “what’s next” as much as the “mission accomplished.” And it’s about the melding of disciplined intellect with strategic direction and results that have, can, and do impact real people in real ways. All this is forged within a working environment built on respect, autonomy, and ethics.

CREATING A PLACE WE’RE PROUD TO BE 

Ansys is an S&P 500 company and a member of the NASDAQ-100. We are proud to have been recognized for the following more recent awards, although our list goes on: America’s Most Loved Workplaces, Gold Stevie Award Winner, America’s Most Responsible Companies, Fast Company World Changing Ideas, Great Place to Work Certified (China, Greece, France, India, Japan, Korea, Spain, Sweden, Taiwan, U.K.).

For more information, please visit us at www.ansys.com

Ansys is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other protected characteristics.

Ansys does not accept unsolicited referrals for vacancies, and any unsolicited referral will become the property of Ansys. Upon hire, no fee will be owed to the agency, person, or entity.