About Bitdefender
Bitdefender is a cybersecurity leader delivering best-in-class threat prevention, detection, and response solutions worldwide. Guardian over millions of consumer, enterprise, and government environments, Bitdefender is one of the industry’s most trusted experts for eliminating threats, protecting privacy, digital identity and data, and enabling cyber resilience. With deep investments in research and development, Bitdefender Labs discovers hundreds of new threats each minute and validates billions of threat queries daily. The company has pioneered breakthrough innovations in antimalware, IoT security, behavioral analytics, and artificial intelligence and its technology is licensed by more than 180 of the world’s most recognized technology brands. Founded in 2001, Bitdefender has customers in 170+ countries with offices around the world. For more information, visit https://www.bitdefender.com
About the Role
We are looking for a motivated and tech-savvy professional to join our growing Marketing Operations team. You will be responsible for the execution that enables the marketing team to be more effective through marketing automation technology. This role will work closely with cross-functional teams and external agencies to deliver the right messages to the right contacts at the right time via the right communication channels. There will be an emphasis on supporting omni-channel marketing campaigns through our existing technologies and agencies with the opportunity to work with new tools to help our team function better.
The Marketing Automation Manager plays an important role in executing our global marketing plans. In collaboration with our stakeholders and business peers, you will maximize awareness, demand, acquisition, engagement, and retention by executing best practices in campaign services. The ideal candidate will have significant hands-on experience with industry leading marketing automation systems, such as HubSpot, Marketo, or Eloqua, as well as a strong familiarity with Salesforce CRM and other leading marketing technologies.
You will collaborate closely with the marketing ecosystem to execute audience-first programs using data-driven best practices, such as A/B testing, personalization, progressive profiling, segmentation techniques, etc. This is an opportunity to be a critical contributor to achieving global, team-wide goals to drive stronger engagement with our audiences. The ideal candidate is service oriented, able to effectively manage a high-volume of requests under pressure, motivated by results and data, and has a positive, growth mindset and creative approach to problem-solving.
Responsibilities:
Requirements:
It would be great if you also have: