ADP is searching for a Director of Marketing Measurement and Insights to support business unit marketing analytics. This player-coach position will be responsible for the leadership of analytics managers, developing & executing against analytics product roadmaps, and enhancing marketings ability to measure through the creation of trusted standardized tracking, datasources, reports, and analytics. Successful candidates will have a good understanding of B2B marketing analytics. This includes experience with email analytics, in-product marketing analytics, campaign analytics, event analytics, ABM analytics, and multi touch attribution (MTA) modeling. He/she must be able to coach, motivate, and train team members in order to drive a high-performance analytics team.
Responsibilities
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Qualifications
The ideal candidate must have an established track record in marketing analytics and in people leadership.
Base salary offers for this position may vary based on factors such as location, skills, and relevant experience. Some positions may include additional compensation in the form of bonus, equity or commissions. We offer the following benefits: Medical, Dental, Vision, Life Insurance, Matched Retirement Savings, Wellness Program, Short-and Long-Term Disability, Charitable Contribution Match, Holidays, Personal Days & Vacation, Paid Volunteer Time Off, and more. The compensation for this role is $92,700.00 – $188,100.00 / Year
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