We are looking for a Global Digital Marketing Manager who will spearhead our digital marketing efforts, orchestrating high-impact campaigns focusing on innovation and results. This role demands a balance of creativity, analytical prowess, and proven marketing expertise. If you’re a seasoned Digital Marketer passionate about driving business growth and fostering meaningful engagement, we want you on our team!
Your Core Responsibilities:
Digital Marketing Strategy, Planning and Execution
- Develop annual strategies and budget planning in co-operation with global and regional Marketing Managers.
- Initiate and manage digital campaigns by actively engaging with stakeholders to identify opportunities and business needs.
- Be brand guardian across channels, keeping content fresh and aligned with current trends.
- Develop and refine landing pages, monitor campaign performance, and optimize strategies to meet targets.
- Generate engaging online material, including articles and blogs, in collaboration with content agencies.
- Repurpose internal communication outputs for external use and participate in major content initiatives.
- Supervise regional marketing managers to ensure relevant content creation and active community engagement.
- Contribute insights based on digital marketing data to strategic decision-making processes.
- Guide regional teams with insights on new trends and social media best practices.
- Collaborate with agencies to set KPIs, evaluate media plans, and generate content.
Global Activations
- Organize and execute activities revolving around our charity initiatives and Team Liquid partnership.
- Create and manage event-related content in conjunction with content and media partners.
Performance and Data Reporting
- Analyze performance data, reporting back to stakeholders to inform future strategies.
- Identify new opportunities grounded in data analytics.
Your Skills and Experience:
- At least 7 years of experience in a digital marketing role.
- Expertise in designing and overseeing complex paid media campaigns.
- Proficient in managing both media and creative agencies.
- Agile and adept in both hands-on creation and managing long-term strategic projects.
- Strong analytical skills with a history of using data to inform decisions.
- Exceptionally organized with the ability to handle multiple projects across different time zones.
- Skilled in translating business requirements into actionable, results-driven marketing initiatives.
- Versatile in building and nurturing professional relationships.
- Excellent command of English, both written and spoken.
- Proactive with a "get things done" attitude and readiness to travel as needed.
About Us
IMC is a leading global market maker with offices in Europe, the US, and Asia-Pacific. We use algorithmic trading and advanced technology to buy and sell securities across multiple trading venues. Our vital role at the center of the financial markets provides liquidity for buyers and sellers worldwide.
In the late 1980s, IMC quickly identified the importance of technology in the fast-evolving trading environment. Our passion for innovation continues to drive us today. Although our company has grown rapidly over recent decades, we still approach our work with the same entrepreneurial spirit, emphasizing continuous improvement and innovation. We like our people to think for themselves, and we give them the responsibility and support they need to make an impact.
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