Lutron Electronics

Overview

Lutron is seeking a passionate and collaborative Marketing Communications Director out of our Corporate Headquarters in Coopersburg, PA. In this position, you will be a key part of the Global Marketing and Communications team. To be successful, you will effectively plan Marketing Communications activities for international markets that will enable us to meet international sales objectives. You will develop communications programs and campaigns that support our rapid sales growth and business development initiatives, balancing your proven marketing and creative abilities with operational skills. The initial scope of the role will be focused on our strategic market in the UK, and after achieving firm footing, this position will next encompass Europe with an opportunity for career advancement globally.

Responsibilities

• Develop communications programs and campaigns to meet the marketing strategies and objectives that will enable us to meet our sales and business goals.
• Collaborate with corporate based business, sales, and marketing teams on the development of our marketing strategies and objectives.
• Manage the development of communications collateral and media though our in-house team and outside agency partners.
• Work with our in-house creative team and outside experts to elevate, refine and focus our brand-style while also connecting to our corporate brand and style identity work.
• Build out the people infrastructure to support the long-term growth of the function.
• Oversee allocations of marketing communications budgets across all regions of responsibility.
• Direct the marketing communications team to ensure close connection and collaboration between communications and in region sales, marketing, and business functions.
• With in-country teams, manage public relations and advertising activities including agency/media selection, planning, and execution.

Qualifications

• Bachelor’s degree in Business, Marketing, Communications, or related field
• Minimum, cumulative GPA of 3.00 for all related degrees earned
• 15+ years of professional experience required.
• Proven ability to lead, influence and collaborate across the organization.
• Marketing communications experience with a global product manufacturer. 
• Luxury product experience is a plus
• Deep, knowledge of the creative process and management of creative is critical.
• Direct, hands-on experience developing marketing communications assets for global product launches and ongoing channel development including digital marketing development, literature development, advertising purchasing, trade shows, sales demos and retail displays, social media, and public relations.
• Willing to travel up to 25% of the time
• Bi-lingual in French/Spanish and in-country experience a plus.

Lutron Electronics’ position as the worldwide leader in innovative lighting control and shading solutions has enabled consistent, annual growth. Our company has cultivated a reputation of unsurpassed quality, a broad range of technologies and product offerings, and a strong commitment to servicing our worldwide customers. This has allowed the company to invest in developing new technologies and services, expand our technical capabilities and global presence, and to find and retain the best talent. Build your career with Lutron where you will enjoy competitive compensation and benefits while exploring many options for continued growth and education. Make a difference every day in our dynamic, people-centric, technology-driven organization. For more information, view our website at www.lutron.com.

Lutron Electronics is an Equal Opportunity – Affirmative Action – Employer. We welcome qualified, motivated applicants regardless of race, color, religion, sex, national origin, age, disability or genetics.