Social Media Lead
myZoi is on a hunt for a Social Media Lead to join our crew. If you're passionate about crafting compelling content and know the ins and outs of the social media universe, we want to hear from you.
About Us
myZoi is a B2B2C venture enabling financial inclusion and financial literacy for the underbanked in the UAE and beyond. You can learn more at www.myzoi.life MyZoi is a wholly owned subsidiary of SC Ventures, the venture building arm of Standard Chartered.
Role overview
We’re on a lookout for a dynamic and creative Social Media Lead to join our team. We need someone who can own the show when it comes to social media with experience in crafting compelling digital and social media marketing content strategies across B2B and B2C; leverage tech/AI to optimize the sales funnel; and ultimately increase brand awareness and community engagement. Deep understanding of our target audience, their needs, media consumptions choices is key.
Responsibilities
???? Social Media Savvy: Dive deep into the social media scene, from planning killer insight led campaigns to managing day-to-day posts. You'll be the driving force behind our creative and digital presence across social including but not limited to LinkedIn, Facebook, Instagram, and TikTok – in alignment to our brand voice and goals.
✍️ Creative Content Crafting: Your mind is a treasure trove of ideas and you know how to bring them to life. You're the wordsmith and visual wizard. Create content that captivates, resonates, and educates our target audience on our product as well as engaging content strategies around financial education.
????Tech and Analytics Wiz: Leverage the latest social listening, AI/tech and analytics tools to optimize content strategies and increase brand awareness, drive engagement, and support business goals.
???? Community Builder: Create and foster blue collar workers community that's not just an audience but a trusted circle. Engage, respond, and make sure our digital space is a place people want to be.
???? Results Driven: Develop and execute social media and content strategies that support myZoi’s business and product marketing goals. Metrics matter, and you know how to use them to tweak your strategy and achieve better results. You're not just posting - you're driving results.
????Ahead of the game: Stay up-to-date with the latest trends and changes in social media algorithms. Manage and optimize our presence across platforms.
????Analytics and Reporting: Utilize analytics tools to track and analyze the performance of social media campaigns. Provide regular reports with insights and recommendations for improvement.
????Collaboration: Work closely with cross-functional teams, including product, tech, risk and ops to ensure cohesive and integrated campaigns.
Qualifications:
About SC Ventures
SC Ventures (“SCV”) was established in 2018 with the purpose of “Rewiring the DNA in Banking” by bringing three distinct areas together:
There are c.100 team members (excluding individual ventures), including dedicated colleagues from the Group’s support functions, based in Singapore, Hong Kong, Shanghai, Nairobi, London and San Francisco.
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