Job Description

It’s about creating something inspiring.

Are you someone that loves to bring ideas to life? Are you passionate about leading others and enjoy providing direction? Do you enjoy working with teams to design, create and deliver campaigns? If so, the Marketing Program Manager position could be your calling.

At Frost, it’s about more than a job. It’s about having a flourishing career where you can thrive, both in and out of work. At Frost, we’re committed to fostering an environment that reflects our values and encourages team members to be the best they can be. In joining our adaptable, integrity-driven team, you’ll become part of Frost’s over 150-year legacy of providing unparalleled banking services.

Who you are:

As a Marketing Manager, you are our leader, bringing countless campaigns to life one idea at a time. In this role, you will be responsible for the day-to-day leadership of marketing programs for various lines of business. You’ll use your effective communication skills and creative mindset to ensure the development of campaigns that align with our strategic goals. More than that, this role is about ensuring efficient and effective collaboration and doing it with integrity, caring and excellence in mind. 

What you’ll do: 

• Act as the day-to-day leader for strategic marketing programs in support of a line of business and/or product suite
• Use market research, data insights, audience segments, and other inputs to develop campaigns in support of business goals
• Develop the value proposition, narrative and differentiation of Frost products
• Develop creative campaigns to reach new customers and deepen relationships with existing customers
• Act as a primary point of contact with line-of-business stakeholders and provide relevant work direction to other team members
• Collaborate with internal digital and creative teams and external agencies to ensure efficient and effective collaboration
• Always take action using Integrity, Caring, and Excellence to achieve all-win outcomes 

What you’ll need:

• Bachelor’s degree in relevant field or equivalent work experience
• 4+ years of experience leading marketing strategy
• Demonstrated experience collaborating with a variety of departments
• Expert level knowledge of marketing program management
• Excellent verbal and written communication skills
• Proficient in Microsoft applications

Our Benefits:

At Frost, we care about your health, your family, and your future and strive to have our benefits reflect that. This includes: 

• Medical, dental, vision, long-term, and life insurance
• 401(k) matching
• Generous holiday and paid time off schedule
• Tuition reimbursement
• Extensive health and wellness programs, including our Employee Assistance Program
• Referral bonus program + more!

Since 1868, Frost has dedicated their expertise to provide exceptional banking, investment, and insurance services to businesses and individuals throughout Texas. Frost is one of the 50 largest U.S. banks by asset size and is a leader in banking customer satisfaction. At Frost, it’s about being part of something bigger. If this sounds like you, we encourage you to apply and see what’s possible at Frost.