TikTok

Responsibilities

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

Join us.

The Platform Marketing team is responsible for increasing business opportunities for existing clients and for attracting new businesses across industries (Retail, CPG, Travel & Services) by building and elevating TikTok's unique positioning in the market through informative and inspirational programs and initiatives.

Responsibilities:

• Establish a solid understanding of all industry's (Retail, CPG, Travel & Services) business challenges within digital advertising.
• Establish a solid understanding of all key audience insights from platform data and third party data.
• Develop a deep understanding of TikTok's unique positioning, product solutions, equities and opportunities it provides across industries.
• Build compelling data backed storylines and presentations for businesses to invest in TikTok.
• Write exciting data backed thought leaderships for businesses to position TikTok as a pioneer in an industry.
• Develop exciting programs and initiatives that deliver consistent content for industries to inform, inspire and educate businesses.
• Build strong relationships with cross functional teams - namely sales, marketing science, B2B marketing and PR to deliver projects from execution to delivery.
• Provide and ensure communication with and between management teams at critical points in the implementation of a project

Qualifications

• BA/BS Degree or equivalent in related field preferred
• Proven working experience in digital marketing
• Fluency in English and Arabic
• Ability to travel domestically and internationally as needed

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.