To drive sales targets through exceptional artistry and outstanding customer service. Delivering Charlotte Tilbury’s philosophy of ‘artistry made easy’, the Lead Artist is a true brand ambassador, reflecting the brand’s values at all times.
Requirements
Commerciality
- Lead by example to consistently achieve and exceed personal sales goals including Key Performance Indicators (KPI’s) – examples; Average Pound Sales (A£S) and Average Unit Sales (AUS)
- Work collaboratively to achieve and exceed team and counter targets
- Create brand awareness through the sharing and demonstration of strong product knowledge
- Track personal performance on a daily, weekly and monthly basis
- Be proactive in booking appointments and maximizing every consultation
Service
- Consistently promote the Tilbury Touch and exceptional customer service
- Manage customer queries efficiently, using sound judgment and achieving positive outcomes, escalating to your line manager where necessary
- Take every opportunity to extend exceptional customer service beyond the in-store experience; driving the customer database for direct marketing opportunities within Company guidelines
Artistry
- Be an inspiration to the team, demonstrating exceptional artistry; giving on the spot coaching and feedback to develop the Retail Artists
- Fluency in Charlotte Tilbury’s makeup style, language and expertise in product knowledge
- Drive masterclasses and event activity in-store, ensure appointments are fully booked
- Bring active support and initiative for counter events/new product launches; sharing ideas
- Demonstrate immaculate grooming standards at all times, reflecting your makeup look and in accordance with the Charlotte Tilbury grooming guidelines
- Aspire and be prepared to be part of the backstage team; supporting Charlotte at key events, launches, press days, celebrity and VIP clients when required
People
- Demonstrate a positive and cooperative approach towards your work and your colleagues
- Contribute to individual and team development plans through constructive feedback
- Maintain high standards of timekeeping on counter to ensure team efficiency
- Assist and maintain an atmosphere of open and positive communication, professionalism and creativity at all times.
Operational
- Ensure that exceptional visual and hygiene standards are maintained on the counter at all times
- Assist with maintaining the required stock levels, including stock counts, rotation and timely replenishment to ensure availability to the customer
- Ensure the Company cash loss prevention and security policies are adhered to at all times
- Maintain technology on counter, raising any operational issues to your line manager for resolution in a timely manner
Store and Retail Partner Relationships (if within a host store)
- Establish and develop a cooperative and mutually respectful relationship with the store retail operations team; ensuring all store policies are adhered to at all times
- Proactively suggest win-win opportunities to your line manager to drive sales within store