Senior Vice President, Digital Lead - Financial Communications

Edelman

We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. Consistent with this approach, we hire the best qualified candidates for all positions.

Edelman Smithfield is a global financial communications firm with the power and scope of Edelman, the world’s largest integrated communications company. We specialize in financial markets and strategic situations, serving clients in the United States, Canada, EMEA, APAC, and beyond. Edelman Smithfield offers a deep and talented bench of approximately 250 financial market specialists across more than 25 cities and 15 countries.

Edelman Smithfield advises senior leaders and management teams navigating complex matters that impact reputation and valuation and has deep expertise in serving and communicating to the financial markets.

About the opportunity

Edelman Smithfield is seeking an entrepreneurial, growth-oriented, digital-first Senior Vice President to lead and grow the firm’s digital and social media capabilities. This individual will play a key leadership role in shaping and advancing digital innovation and excellence across content development, paid and organic social, analytics and measurement, community engagement, and digital thought leadership. The ideal candidate will pair deep digital expertise with a sophisticated understanding of the financial landscape, translating complex business and market dynamics into compelling, high-impact digital communications.

The SVP will collaborate closely with Smithfield’s senior leadership to lead digital client work across the financial communications spectrum, including retail banking, fintech, institutional asset management, private equity, and hedge funds, among others. This individual will work closely with a specialized team of financial communications practitioners to strengthen and scale core capabilities, foster cross-disciplinary collaboration, and drive new business opportunities that further expand Edelman Smithfield’s impact.

The ideal candidate will have proven account management skills and take an active role in strategically driving digital account work and building strong client relationships.

A passion for mentorship and talent development is essential. The successful candidate will inspire and empower teams by modeling digital fluency, fostering collaboration, and elevating performance through thoughtful feedback and coaching.

Responsibilities

  • Lead and support the growth of an expanding digital offering within Edelman Smithfield, overseeing its development, positioning, and market differentiation.
  • Shape the group’s growth strategy and identify, pursue, and drive new business opportunities by cultivating relationships with prospective clients, leading and contributing to pitches, and expanding existing accounts.
  • Serve as a trusted strategic advisor and primary point of contact for clients, offering thoughtful counsel, anticipating needs, and ensuring consistently high-quality, results-driven work.
  • Champion the value of digital across clients and teams, elevating program performance and delivering best-in-class digital and social strategies with measurable impact.
  • Set and oversee strategic communications direction, including the creation of annual and quarterly plans, integrated campaigns, and content strategies aligned with client and business objectives.
  • Drive digital education and enablement across the broader team, helping non-digital colleagues build fluency, confidence, and capability to deliver integrated, digital-first client work.
  • Develop and manage staffing plans, budgets, and scopes of work to ensure operational excellence, profitability, and effective resource utilization.
  • Stay ahead of digital communications and marketing trends, bringing forward new ideas and best practices to enhance client strategies and drive continuous improvement.
  • Maintain accountability for quality, performance, timelines, and budgets, ensuring operational efficiency across all account activities.
  • Mentor, empower, and motivate team members at all levels; provide constructive feedback, foster professional growth, and promote a culture of collaboration and innovation.
  • Oversee multiple complex projects from concept to completion, applying foresight, measurement frameworks, and problem-solving to deliver exceptional results.
  • Commit to continuous learning and leadership development while cultivating talent and driving excellence across the team.

Basic Qualifications

  • Bachelor’s degree in political science, business, journalism, public policy, communications, or a related field.
  • At least 10+ years of post-graduate, relevant professional experience in digital marketing, social media, public relations, advertising, consulting, media, publishing, or a related field.

Preferred Qualifications

  • Prior experience in an agency environment, with the ability to quickly adapt, manage multiple priorities, and deliver impact in a fast-paced, client-driven setting.
  • Experience serving as a primary point of contact for clients, executing plans to meet measurable client goals, and managing projects within budget.
  • Strong understanding of capital markets and the financial services industry, including key trends, regulatory considerations, and audience behaviors across retail banking, fintech, asset management, and hedge funds.
  • Demonstrated success in developing and executing integrated digital communications strategies for financial institutions, aligned with measurable business outcomes.
  • Proven ability to identify and pursue new business opportunities, contribute to pitch development, and expand existing client relationships.
  • Experience evolving or scaling digital capabilities within a broader communications or marketing organization, including educating and empowering non-digital teams.
  • Deep expertise in social media platforms, digital marketing tools, and the broader digital ecosystem, with the ability to apply emerging trends and best practices.
  • Strong analytical mindset, with experience using data and insights to optimize performance, demonstrate ROI, and inform strategy.
  • Exceptional collaborative instincts, with experience partnering across disciplines—such as paid media, creative, design, and technology—to deliver cohesive, high-impact client programs.
  • Ability to translate complex financial topics into clear, engaging, and impactful digital content.
  • Executive-level communication skills, including the ability to counsel senior clients, present complex strategies with clarity, and represent the firm in external settings.
  • A passion for creative thinking and innovation, with experience partnering effectively with creative and design teams.
  • Demonstrated ability to manage across levels and teams, with enthusiasm for coaching and developing talent and a track record of mentoring, motivating, and fostering growth across diverse skill levels.

$182,000 - $250,000 per year

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An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.

DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.

DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know.

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Confirmed a day ago. Posted 3 days ago.

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