KKR

COMPANY OVERVIEW

KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. KKR aims to generate attractive investment returns by following a patient and disciplined investment approach, employing world-class people, and supporting growth in its portfolio companies and communities. KKR sponsors investment funds that invest in private equity, credit and real assets and has strategic partners that manage hedge funds. KKR’s insurance subsidiaries offer retirement, life and reinsurance products under the management of Global Atlantic Financial Group. References to KKR’s investments may include the activities of its sponsored funds and insurance subsidiaries.

KKR is a global investment firm with nearly five decades of investment management experience with ~US$664 billion in AUM as of March 31, 2025. KKR is headquartered in New York and has a presence in 26 cities across four continents – combining local expertise with a global perspective.

KKR globally manages investments across multiple asset classes, including private equity, real assets, and credit strategies. In addition, KKR Capital Markets supports our firm, portfolio companies, and clients by providing tailored capital markets advice and financing solutions. KKR Capstone, with a mission to create value for all of our stakeholders by identifying and delivering sustainable operational performance within KKR portfolio companies, is also an integral part of the firm’s overall approach to value creation. KKR’s Client Solutions team seeks to diversify KKR’s client base to include new investors across all regions and institution types, including a growing focus on individual, private wealth investors.

KKR first established its presence in Asia Pacific in 2005. Since then, KKR has grown to approximately US$80 billion in AUM across all asset classes and strategies, including private equity, infrastructure, real estate, credit, impact, and growth equity. In Asia Pacific, KKR has ~600 executives working across business functions and asset classes with offices in Beijing, Gurugram, Hong Kong, Mumbai, Seoul, Shanghai, Singapore, Sydney, and Tokyo. While nearly all executives are local to their market – and are adept at proprietary sourcing, relationship building, and best practices considerations within their markets – each executive works closely with KKR’s team worldwide to leverage the firm’s experience and expertise.

KKR has a very collaborative culture where an individual’s success is the result of good skills and acumen in the role and ability to leverage the whole firm. They think in terms of “we”, not “I” and we know we are better together than one single person – no matter how skilled that person is. “One Firm,” collaboration, operating with “like and trust” are core to how KKR operates. The person who joins in this role is joining a marketing team but also a team of ~4,000 people across the firm and we all work together to support each other in delivering the best of KKR to our companies and clients. They are all on the same team. They operate with one P&L where most places have silos. It’s not for everyone but their one team mindset keeps KKR special and enables them to achieve great things for their clients.

For additional information about KKR & Co. Inc. (NYSE: KKR), please visit KKR’s website at www.kkr.com.

POSITION SUMMARY

We are seeking an experienced and results-oriented Digital Marketing Manager to lead digital initiatives across the Asia Pacific region. This role will play a pivotal role in shaping the firm’s regional digital marketing strategy, driving brand visibility, lead generation and client engagement across institutional, intermediary and wealth channels. The ideal candidate will combine strong strategic acumen with a performance-driven mindset, leveraging digital platforms and data insights to deliver measurable business outcomes.

Key Responsibilities

• Develop and execute APAC digital marketing strategy, aligning regional priorities with global objectives to support growth goals particularly in wealth market.
• Plan and oversee regional digital campaigns and performance marketing across paid, owned and earned channels (search, display, social, and email)
• Collaborate with global and local MarComm teams to tailor digital experience, messaging and journeys for APAC markets, ensuring consistency with brand and compliance requirements.
• Partner with digital product owners, analytics, operations and enablement teams to strengthen digital targeting, marketing automation, and personalization capabilities.
• Ensure efficient execution, optimization, and reporting of digital programs to relevant stakeholders and business partners.
• Contribute to digital measurement and analytics requirements to guide development of KPIs, dashboards, and performance insights necessary for data led decision-making.
• Champion digital innovation, staying current with trends particularly within APAC region, that enhance marketing effectiveness and client experience

Qualifications

• Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
• At least 10 years of experience in digital marketing, preferably within financial services or asset management.
• Digital marketing expertise with strong emphasis on channels such as (paid media, social media SEO, and email marketing)
• Experience using marketing automation platforms, CRM, analytics, and virtual event platforms (e.g. Salesforce, Adobe Analytics, Globalmeet)
• Strategy and tactical thinking to develop big picture strategies while also managing day to day tactical execution
• Strong project management skills, with experience managing multiple priorities and stakeholders.
• Analytical mindset with the ability to interpret metrics and make data-driven recommendations. Able to adapt strategies to diverse regional markets and different audiences.
• Excellent communication and collaboration skills, with fluency in English (Mandarin or other Asian languages a plus for regional market coverage).

Preferred Skill

• Understanding of B2B marketing and APAC financial markets and investor audiences,
• Experience working within a highly regulated environment with compliance review processes.

KKR is an equal opportunity employer. Individuals seeking employment are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, sexual orientation, or any other category protected by applicable law.