ESSENTIAL FUNCTIONS:
- Collaborate closely with hospital discharge planners, social workers, case managers, physicians and management, as well as provide education staff to generate referral sources.
- Develop strong relationships with key referral sources.
- Identify opportunities for partnering and growth.
- Manage leads from referral sources and ensure efficient admissions process for clients.
- Increase the number of referral sources with a facility such as with physicians, social workers, and discharge planners.
- Coordinate with clinical assessment team on referrals for admission based on the services and amenities provided within the facility.
- Coordinate the completion of admission process and ensure appropriate resources are obtained.
- Travel frequently within community, scheduling meetings and developing contracts/referral sources.
- Document referral sources within appropriate customer management system.
- Develop events and educational forums that demonstrate programs and provide an opportunity to identify potential referral sources.
- Maintain existing referral relationships.
- Utilize analytic tools, such as Salesforce, to effectively plan and evaluate activity to optimize results.
- Represent facility in professional forums and communicate mission in al outreach interactions.
- Create outreach initiatives that will regularly communicate facility mission with referral sources through email, e-blast, written notes, events, networking, and other professional activities.
- Provide the facility or receiving team with appropriate information to facilitate admission when necessary.
OTHER FUNCTIONS:
- Perform other functions and tasks as assigned.
EDUCATION/EXPERIENCE/SKILL REQUIREMENTS:
- High school diploma or equivalent required. Bachelor's degree in marketing or related health or social services field preferred.
- Two or more years' experience in sales and/or marketing required.
LICENSES/DESIGNATIONS/CERTIFICATIONS:
- Must have and maintain a valid driver's license, maintain automobile insurance coverage and access to an automobile, where facility requires.
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