Whatfix

Who are we?

Founded in 2014 by Khadim Batti and Vara Kumar, Whatfix is a leading global B2B SaaS provider and the largest pure-play enterprise digital adoption platform (DAP). Whatfix empowers companies to maximize the ROI of their digital investments across the application lifecycle, from ideation to training to the deployment of software. Driving user productivity, ensuring process compliance, and improving user experience of internal and customer-facing applications.

Spearheading the category with serial innovation and unmatched customer-centricity, Whatfix is the only DAP innovating beyond the category, positioning itself as a comprehensive suite for GenAI-powered digital adoption, analytics, and application simulation. Whatfix product suite consists of 3 products - DAP, Product Analytics, and Mirror. This product suite helps businesses accelerate ROI on digital investments by streamlining application deployment across its lifecycle.

Whatfix has seven offices across the US, India, UK, Germany, Singapore, and Australia and a presence across 40+ countries.

Customers: 700+ enterprise customers, including over 80 Fortune 500 companies such as Shell, Microsoft, Schneider Electric, and UPS Supply Chain Solutions.

Investors: Raised a total of ~$270 million. Most recently Series E round of $125 Million led by Warburg Pincus with participation from existing investor SoftBank Vision Fund 2. Other investors include Cisco Investments, Eight Roads Ventures (A division of Fidelity Investments), Dragoneer Investments, Peak XV Partners, and Stellaris Venture Partners.

• With over 45% YoY sustainable annual recurring revenue (ARR) growth, Whatfix is among the “Top 50 Indian Software Companies” as per G2 Best Software Awards.
• Recognized as a “Leader” in the digital adoption platforms (DAP) category for the past 4+ years by leading analyst firms like Gartner, Forrester, IDC, and Everest Group.
• The only vendor recognized as a Customers’ Choice in the 2024 Gartner® Voice of the Customer for Digital Adoption Platforms has once again earned the Customers’ Choice distinction in 2025. We also boast a star rating of 4.6 on G2 Crowd, 4.5 on Gartner Peer Insights, and a high CSAT of 99.8%
• Highest-Ranking DAP on 2023 Deloitte Technology Fast 500™ North America for Fourth Consecutive Year
• Won the Silver for Stevie's Employer of the Year 2023 – Computer Software category and also recognized as Great Place to Work 2022-2023
• Only DAP to be among the top 35% companies worldwide in sustainability excellence with EcoVadis Bronze Medal
• On the G2 peer review platform, Whatfix has received 77 Leader badges across all market segments, including Small, Medium, and Enterprise, in 2024, among numerous other industry recognitions.

Role Overview

We are looking for a Global Partner Enablement Leader to build and lead our partner enablement charter from the ground up. This is a strategic, hands-on role ideal for a Solutions Consultant (SC) persona with deep product knowledge and a strong bias for execution. You will own the enablement experience for 150+ global partners across onboarding, product knowledge, proof of concepts, deal wins and delivery readiness.

You will play a pivotal role in driving joint deal wins, delivery assurance, reducing repetitive SC bandwidth drain, and enabling our partners to win & deploy Whatfix confidently across industries and customer environments.

Key Responsibilities

1. Strategic Partner Enablement Design & Execution

• Design and own a partner-first enablement strategy that aligns to the Partner Lifecycle and is systematic, scalable, and industry-focused (BFSI, Life Sciences, etc.).
• Establish structured learning paths for Whatfix products (DAP, Product Analytics, Mirror) – certifications, verticalized content, learning hubs.
• Build recurring, non-manual training infrastructure (pre-recorded enablement sessions, vertical-focused digital rooms, knowledge articles).

2. Product-Centric Enablement

• Lead enablement on solutioning, technical deployment, integrations, and use cases – not just sales messaging.
• Be the SC bridge between Whatfix and partner teams for nuanced questions (e.g., supported app ecosystems, enterprise insights, deployment architecture).
• Build & maintain a Partner RFP toolkit and pricing calculator in collaboration with the dealdesk.

3. Demo Environments & POCs

• Establish and maintain demo environments for partners (e.g., SFDC, Workday, ServiceNow, etc) with progressive templates for all key app types.
• Set up a floating license pool + onboarding path for partners running POCs.
• Ensure delivery quality for demos and POCs led by partners or with support from Whatfix.

4. Asset & Portal Management

• Own a master digital room or content hub for partner access – common content, product-specific, vertical-specific folders.
• Integrate deal registration, partner services protection, and training access into a unified experience – ideally through a PRM-like interface.
• Reduce partner friction from managing scattered tools and unclear access controls.

5. Partner Success Operations

• Track certification completions and delivery readiness across partner tiers.
• Collaborate with Partner Managers for lead-to-qualified opportunity handoffs and own the enablement-to-delivery bridge.
• Establish operational programs like order-taking from GSIs, partner license requests, and ticket routing

What Success Looks Like

• 100% partner enablement coverage (low touch enablement for volume partners, high touch enablement for managed partners) in 6 months
• Reduction of repetitive SC queries from partners by 50% in 6 months.
• Streamlined partner experience with a unified portal and digital content hub in 6 months
• Dedicated enablement assets launched for BFSI and Life Sciences partners in 9 months
• Partner-led RFPs executed with 50%+ win rate using demo environments & toolkits in 12 months

Ideal Profile

• 8–15 years experience in Solutions Consulting, Partner Enablement, or Pre-sales Enablement in B2B SaaS.
• Strong hands-on experience in product enablement, demo setups, POCs, RFPs, and technical walkthroughs.
• Ability to simplify complexity – can create recorded demos, toolkits, and training paths with minimal engineering/product dependency.
• Experience in building partner enablement infrastructure (PRMs, certification systems, content hubs) is a strong plus.
• Comfortable working cross-functionally with SCs, PMs, product, delivery, and channel teams.
• Highly structured, proactive, and execution-oriented – thrives in a high-growth, dynamic environment.

Why Join Us

• Shape the future of Whatfix’s global partner ecosystem.
• Work directly with leadership (CEO, CRO, Global Head of Partnerships) to influence scale decisions.
• Build a global, industry-recognized enablement function from scratch.
• Contribute to high-impact outcomes like pipeline growth, delivery success, and partner satisfaction.

Note:

• At Whatfix, we thrive on the power of collaboration, innovation, and human connection. We strongly believe that working together in our office (five days a week) fosters open communication, builds a sense of community, fuels innovation, and enables us to achieve our collective goals effectively.
• We strive to live and breathe our Cultural Principles and encourage employees to demonstrate some of these core values - Customer First; Empathy; Transparency; Fail Fast and scale Fast; No Hierarchies for Communication; Deep Dive and innovate; Trust, Do it as you own it;

We are an equal opportunity employer and value diverse people because of and not in spite of the differences. We do not discriminate on the basis of race, religion, color, national origin, ethnicity, gender, sexual orientation, age, marital status, veteran status, or disability status