Woolworths Group

Copywriter (Digital Copy & Content Executive)

• Opportunity to get under the skin of how a business works; turn business strategy insights into copy and content
• Join a nurturing and supportive team under a copywriter creative expert
• A full time 7 month contract, 5 days per week, with 3 of those days a week from our Surry Hills office

We are Woolworths Group

Woolworths at Work, within W Digital, part of the Woolworths Group. Woolworths at Work is the B2B business unit that creates innovative digital solutions that enable a tailored experience for our business customers. Our ambition is to help deliver healthier food and business supplies, alongside business systems, services and tools that make shopping and managing spend easy.

We are Woolworths Group. 200,000+ bright minds, passionate hearts, and unique perspectives across Australia and New Zealand. Connected by a shared Purpose - 'to create better experiences together for a better tomorrow'. That Purpose fuels our ambition to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.

If you're excited to turn today's blue-sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive, and empowering workplace. With a culture of genuine care, a flexible approach to work, and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

What you’ll do

A fantastic opportunity to work inside one of Australia’s biggest brands - this 7-month contract will be supported by a team of experienced marketers and communications professionals. As our Digital Copywriter, you’ll have lived and breathed all things email, UX, paid digital, SEO, plus be comfortable producing long-form content for marketing, sales, customer, product and internal communications. Digital & retail best practices should be second nature - we need this copywriter to be able to hit the ground running.

As a brand ambassador in all things words, you will look to bring to life the Woolworths at Work brand consistently across every internal and external touchpoint. We are looking for someone who loves writing - willing to dive into the complexity of our diverse customer personas, understand their needs, and speak their language!

• Highly skilled and versatile, with a particular flare for customer and UX content (including emails, web, blogs, social, ebooks, events and sales material)
• Write, edit and proof-read copy to a high-standard at speed - championing our brand voice within the retail sector
• Understand B2B & digital channel best practice and comms approaches
• Develop copy and content for both internal and external audiences across a number of industry sectors and types
• See the bigger picture, understand and connect different comms programs together in order to create seamless customer journeys
• Nurture effective working relationships with key internal and external stakeholders
• Enjoy the fast-paced retail environment, able to manage competing priorities and stakeholders

What you’ll bring

You are a skilled communicator and digital writer by trade, who produces high-quality, persuasive work that focuses on and drives customer action. You are strategic, detail-oriented, and come with excellent written and verbal communication skills to support a wide network of internal and external stakeholders.

• Relevant experience in similar digital content & copywriting roles (familiar with all digital channels most notably email, website/UX & content writing)
• Be able to write using a wide range of tones for a variety of industry sectors
• Works in a collaborative manner to tight deadlines
• Proficient in the Google Suite - Doc, Slides, Sheets
• Able to work with brand guidelines, including writing style and visual identity guidelines
• A self-starter, with the ability to think and act independently at times whilst working alongside your peers

What you’ll experience

• A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network
• Access to Sonder. Sonder provides free confidential 24/7 personalised financial, medical safety, psychological or physical support for team members and their families
• A progressive and competitive leave policy that gives you more space for what matters to you
• Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work
• Opportunity to Salary Sacrifice, enabling team members to purchase selected eligible items or services from pre-tax salary. Can be used for novated leases, superannuation contributions, Qantas Club membership, computing devices etc

Everyone belongs at Woolworths Group

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.

See how we’re creating better experiences together, for a better tomorrow

Discover more opportunities with Woolworths Group