SAP

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

About the team

We, the Field Marketing team in Southern Europe, co-create and deliver customer-centric, data-driven and innovative marketing experiences that enables SAP’s success. Our values are Trust, Excellence, Creativity and Teamwork and we believe that people talent and skills are the foundations of our house in EMEA Marketing. Türkiye is one of the key markets for EMEA, with a strong background of impacting customers and helping them to go beyond business using SAP solutions.

Drives digital and physical marketing activities across the customer lifecycle, for the Industries and line of business portfolio, for enterprise and corporate accounts. Responsibilities may include:

• Execute on marketing program to attract the attention of new buyers and influencers, build demand, influence existing pipeline and drive adoption.
• Responsible for supporting in the delivery of the marketing demand generation and revenue objectives as defined within a specific sales area-based territory for the current year's Go-To-Market plan and priorities.
• Responsible for supporting demand generation and acceleration through effective planning and execution of marketing activities, programs and campaigns including the relevant use of account-based marketing, data-driven marketing, social media, digital marketing, events, and more.
• Data and Performance Management - Document campaign execution and lead management activities in the system of records, including CRM, reports, dashboards and scorecards. Develop a basic understanding for how these systems work and how they can be used to analyze performance

Experience (Role Requirements):

• Bachelors or Master’s degree in Business Administration, Engineering or Marketing fields of reputable universities
• Fluent English
• Min 3 years of marketing experience
• Knowledge in B2B marketing preferred
• Knowledge in the IT industry preferred
• Project management (ad-hoc or small-scaled projects)
• Experience with data analysis and predictive analytics
• Strong communication skills
• Team player with self-motivation, organization skills, willingness to learn and develo

Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.

SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability:

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.

Successful candidates might be required to undergo a background verification with an external vendor.

Requisition ID: 422756 | Work Area: Administration | Expected Travel: 0 - 10% | Career Status: Graduate | Employment Type: Limited Full Time | Additional Locations: #LI-Hybrid.

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