eBay

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Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.

eBay Live is a new way to sell on eBay, where sellers and buyers interact live on video. eBay sellers build buyer trust, expand their customer base, and grow repeat business through consistent and engaging live streams. eBay buyers can view, chat, ask questions, give feedback, vote, and purchase items.

We are seeking an experienced Programming & Production Lead to join our rapidly growing eBay Live program. This person will develop and implement our programming and content strategy, focusing most significantly on how to activate our large base of sellers to create compelling, engaging content. This role requires a keen understanding of different buyer needs across categories such as sports, collectibles, and fashion, the ability to identify trends and cultural events to develop engaging programs, and an analytical attitude to set up hypotheses, test against them, and smartly iterate based on results.

What will you accomplish:

• Develop a comprehensive understanding of buyer needs, trends, and culturally relevant events to create a calendar of events and live selling franchises that boost repeat viewership and Gross Merchandise Volume (GMV) on eBay Live.
• Formulate and rigorously test hypotheses regarding themes, content & selling formats, hosts and efficient times for live sessions.
• Collaborate with top sellers, agencies, and internal teams to ensure a continuous stream of engaging content on eBay Live, developing scalable programs that engage our sellers in the co-creation of this content.
• Forge partnerships with key personalities and sellers in the Collectibles and Fashion sectors to attract audiences and drive sales on eBay Live.
• Design and implement playbooks for both seller-led and eBay-led events; provide support for live productions as needed.
• Some travel may be required to meet with partners, attend events, or support live productions.

What You Will Bring:

• Proven experience in creative and analytical roles within content strategy, programming, consumer product marketing, or site merchandising, preferably in a media company or social network. Live Streaming and/or E-commerce is highly preferred.
• A robust blend of creative and analytical skills, with a keen sense for both trends and commercial success.
• Proven ability to generate creative ideas, assess & size opportunities, lobby for resources, and lead teams to execution.
• Highly organized, with strong project management skills and with the ability to define new processes to achieve goals
• Ideally: experience selecting and managing external agencies

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