00063910511-DX Strategy Analyst and GenAI Strategy (Adobe)

Cognizant Technology Solutions Corporation

Education
Benefits
Skills

We are looking for a strategic and hands on Lead Consultant to drive success across our Go To Market Orchestration offering within the Adobe Experience Cloud ecosystem. This role is for someone who thrives at the intersection of cutting edge technology and business transformation.

This role is ideal for someone who is passionate about the future of content operations, understands the complexities of marketing orchestration, and is ready to lead transformative engagements using Adobe’s most cutting-edge technologies.

Experience: 14 + Years

Salary and Other Compensation:

The annual salary for this position is between $150,000/Year to $180,000/Year depending on the experience and other qualifications of the candidate.

This position is also eligible for Cognizant’s discretionary annual incentive program and stock awards, based on performance and subject to the terms of Cognizant’s applicable plans.

Benefits: Cognizant offers the following benefits for this position, subject to applicable eligibility requirements:

Medical/Dental/Vision/Life Insurance

  • Paid holidays plus Paid Time Off
  • 401(k) plan and contributions
  • Long-term/Short-term Disability
  • Paid Parental Leave
  • Employee Stock Purchase Plan

Disclaimer: The salary, other compensation, and benefits information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.

Responsibilities:

  • Design and deliver Adobe Content Supply Chain solutions, leveraging Adobe GenStudio, Workfront, AEM, Customer Journey Analytics CJA B2B Adobe Journey Optimizer AJO B2B Real Time CDP RT CDP B2B Adobe Commerce and Marketo Engage to drive content velocity, personalization, and governance.
  • Develop and implement GenAI strategies to optimize content creation, localization, and distribution processes across client ecosystems.
  • Create, package, and promote a differentiated offering around Adobe GenStudio to address evolving market demands for scalable, AI-driven content operations.
  • Lead marketing operations transformations with a strong foundation in process management, ensuring seamless integration of Workfront into clients' broader martech stacks.
  • Facilitate discovery workshops to uncover client needs, design GenAI-powered content supply chain solutions, and deliver measurable business impact.
  • Orchestrate multiple client engagements simultaneously, balancing strategy, technology delivery, and client satisfaction.
  • Build and nurture an internal community of Adobe experts, mentoring teams and promoting best practices for Adobe Content Supply Chain and GenAI-driven marketing transformation.

What You Bring:

  • Proven experience architecting and delivering solutions in the Adobe Experience Cloud, particularly in content operations and marketing workflows.
  • Strong expertise in Adobe Workfront for marketing project management, collaboration, and campaign execution.
  • Deep understanding of Adobe GenStudio, including asset management, content automation, and GenAI integration into the creative process.
  • Knowledge of generative AI, content personalization, predictive analytics, and automation within marketing contexts.
  • Exceptional client-facing skills, with the ability to translate complex solutions into clear, actionable business outcomes.
  • Experience in fast-paced, matrixed environments, balancing multiple high-impact initiatives.
  • Passion for innovation, capability-building, and evangelizing future-forward marketing operations models.

Outcomes We Expect:

  • Successful launch and growth of an Adobe GenStudio-based offering, driving new revenue streams.
  • Client adoption of GenAI strategies within their marketing content supply chain and creative operations.
  • Elevated marketing operational excellence through Workfront-enabled process management and orchestration.
  • Long-term strategic client partnerships, leading to expanded engagements across Adobe Experience Cloud solutions.
  • Internal community development, amplifying knowledge and innovation in Adobe Content Supply Chain and GenAI solutions.

Nice to Have:

  • Relevant Adobe certifications (Workfront, AEM, Adobe Creative Cloud, GenStudio, Adobe Journey Optimizer, Real-Time CDP).
  • Deep understanding of end-to-end marketing process management and how Adobe solutions interoperate to drive scale and personalization.
  • Experience with enterprise-level AI content automation, marketing workflow transformation, or digital asset management.

The Cognizant community:

We are a high caliber team who appreciate and support one another. Our people uphold an energetic, collaborative and inclusive workplace where everyone can thrive.

  • Cognizant is a global community with more than 300,000 associates around the world.
  • We don’t just dream of a better way – we make it happen.
  • We take care of our people, clients, company, communities and climate by doing what’s right.
  • We foster an innovative environment where you can build the career path that’s right for you.

About us:

Cognizant is one of the world's leading professional services companies, transforming clients' business, operating, and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build, and run more innovative and efficient businesses. Headquartered in the U.S., Cognizant (a member of the NASDAQ-100 and one of Forbes World’s Best Employers 2024) is consistently listed among the most admired companies in the world. Learn how Cognizant helps clients lead with digital at www.cognizant.com

Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other characteristic protected by federal, state or local laws.

Disclaimer:

Compensation information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.

Applicants may be required to attend interviews in person or by video conference. In addition, candidates may be required to present their current state or government issued ID during each interview.

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Confirmed 12 hours ago. Posted 9 days ago.

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