Associate Director, App Strategy

Crate & Barrel

Overview

We inspire purpose-filled living that brings beauty and quality to the modern home. Together, we achieve. Associates across our business drive results, innovate, and inspire. Drawn together by our shared values and passion for our customers and our brands, we deliver home furnishings that are expertly designed, responsibly sourced, and bring timeless style and function to people’s homes. From the day we opened our first store in Chicago in 1962 to the digital innovations that engage millions of customers today, our iconic brand is over 60 years in the making—and our story is still unfolding.

We’re here for it. We think you should be, too. We’re looking for a driven professional with an inclusive mindset to join our team as an Associate Director, App Strategy.

This is an on-site position (Monday through Thursday) based out of our Northbrook, IL office with the flexibility to work remotely on Fridays.

The Associate Director of App Strategy will develop and lead platform strategies to drive omni engagement, retention, and revenue with some of our highest value customers. This role involves strategic planning, market research, competitive analysis, roadmap planning, and significant cross-functional collaboration. They will work closely with product management, the Crate and CB2 brand teams, and leaders of key growth initiatives across the company to enable high levels of service and engagement via our app platform.

Primary Responsibilities:

  • Responsible for driving business results in partnership with a cross-functional team.
  • Conduct market research and competitive analysis.
  • Understand key user segments and identify value propositions for the app.
  • Partner with the product team to define the app's strategic roadmap and influence the product roadmaps to support prioritization of critical features based on user needs and business value.
  • Understand the intricacies of other product roadmaps and influence and coordinate priorities to support app strategy.
  • Collaborate with various teams, including product, design, engineering, analytics, and marketing.
  • Analyze app performance data for improvement opportunities.
  • Present strategy updates and recommendations to stakeholders.
  • Partner with brand teams for marketing and journey integration.

Knowledge, Skills, and Abilities:

  • Entrepreneurial mindset with a passion for the brands and understanding of the category.
  • Ability to anticipate future needs and adapt to customer expectations.
  • Strong leadership skills to lead cross-functional teams.
  • Exceptional communication and technical problem-solving skills.
  • Operational leadership skills to drive decisions and deliver quality work.
  • Strong operational leadership skills and ability to drive decisions, move work forward, and ensure the highest quality deliverables
  • Strategic and metrics-driven analytical skills.
  • Proven ability to measure results and ensure ROI.
  • Excellent presentation and written communication skills; experience presenting to and engaging with senior and executive-level audiences

Experience Required:

  • 8+ years working in ecommerce or digital digital-related field
  • 5+ years in a leadership role on digital products.
  • Experience with omnichannel retailers.
  • Bachelor's Degree required.
  • Experience with site analytics, common CMS, and personalization tools, and AB testing;
  • Proven ability to measure results and track accountabilities to ensure desired outcomes and ROI
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Confirmed 22 hours ago. Posted 4 days ago.

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