As a member of the global Channel Marketing organization, establish joint marketing plans with partners and identify effective distribution channels to promote Oracle's products, services, and business programs in support of Corporate objectives. Drive delivery of the Oracle message and monitor business results of e-marketing by acting as an integration point for all marketing initiatives within your product or geography.
Manage advertising / public relations and communication activities within the context of the overall corporate plan for the achievement of short and long term business objectives, increased profit and market control; as defined and communicated by higher management. Provide subordinates with best practice solutions: this will include coaching and development of team members, to meet business goals. Disseminate key corporate information to the geography operations pertaining to new product development/launches. Liaise with managing directors to ensure that marketing activities are in support of sales plans. Direct marketing resources and budget to be deployed using the most appropriate marketing mix for the geography. Ensure consistency between global directions and single-geography implementation choices. Implement and monitor advertising campaigns on a geographical basis as needed. Maintain necessary contact with major suppliers, agencies, customers, industry associations and government representatives to achieve marketing objectives. Provide effective performance management: set clear goals for all staff, provide regular feedback on performance and conduct a formal appraisal at the conclusion of the fiscal year. Implement organizational changes in line with changing business & market needs.
Career Level - IC4
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