Cepheid

At Cepheid, we are passionate about improving health care through fast, accurate diagnostic testing. Our mission drives us, every moment of every day, as we develop scalable, groundbreaking solutions to solve the world’s most complex health challenges. Our associates are involved in every stage of molecular diagnostics, from ideation to development and delivery of testing advancements that improve patient outcomes across a range of settings. As a member of our team, you can make an immediate, measurable impact on a global scale, within an environment that fosters career growth and development.

Cepheid is proud to work alongside a community of six fellow Danaher Diagnostics companies. Together, we’re working at the pace of change on diagnostic tools that address the world’s biggest health challenges, driven by knowing that behind every test there is a patient waiting.

Learn about the Danaher Business System which makes everything possible.

The Marketing Manager is responsible for strategic and tactical marketing activities with a focus on account-based marketing and will be accountable to develop and execute a strategy for commercial growth within the target segments. You must have the capability to build strong internal and external customer relationships and work cross-departmentally, driving the initiatives and achieving the company goals through networking and teamwork, leading the marketing team to target achievement. The Marketing Manager is expected to be autonomous, making good strategic decisions with minimal supervision and will establish solid model for account-based marketing for Cepheid Germany.

This position is part of the German Marketing Organization and will be located in remotely in Germany. At Cepheid, our vision is to be the leading provider of seamlessly connected diagnostic solutions.

In this role, you will have the opportunity to:

• Lead the marketing activities for all product areas or marketing segments across the region to successfully achieve the targets with focus on account-based marketing for hospital/purchasing groups incl. physical & virtual event organization
• Develop and execute a strategy for accelerated commercial growth within the target segments
• Establish a broad network of stakeholders across the target accounts
• Support the business needs of the German organisation with focus on revenue impact
• Drive ROI by try, measure, learn and identifying the right (leading) indicators

The essential requirements of the job include:

• Marketing and/or sales experience in Diagnostics or Device industries is a strong advantage
• Local network and knowledge of the key stakeholders in the market, including expertise with complex, multi-departmental healthcare sales are highly desired
• Excellent communication skills including verbal and written, and presentation skills required, along with a strong financial and business acumen
• Fluent in written and spoken German and English

Travel, Motor Vehicle Record & Physical/Environment Requirements:

• Ability to travel of up to 40% including overnight stays within territory
• Ability to lift, move or carry equipment up to 20kg

It would be a plus if you also possess previous experience in:

• Ability to work effectively in a matrix organization, team environment and across an organisation to drive results
• Leadership and successful influence of internal and external customers, ranging from lab technicians to C-suite executives.

Cepheid, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it’s a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at danaherbenefitsinfo.com.

At Cepheid we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Cepheid can provide.

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Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.

For more information, visit www.danaher.com.

At Danaher, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.