Exterro

Marketing Operations Contractor

Exterro empowers organizations to manage data risks with a complete platform for e-discovery, data privacy, cybersecurity, and digital forensics. Unlike any other software provider, Exterro makes it easy for organizations to understand their data and take swift action in response to any data risk they face.

About the Role

We are looking for a Marketing Operations contractor to support our day-to-day marketing programs for approximately 4 monhts. This role will manage the infrastructure, processes, technology, and analytics to support various marketing and sales requirements.

Responsibilities

• Where possible Identify trends, patterns, and correlations in marketing data to generate data-driven recommendations for optimization and growth
• Provide support for the creation of campaigns, including the creation of webinars, events, and email automation, to enhance audience engagement and lead generation.
• Develop multi-channel nurture journeys (both inbound and outbound) that guide prospects through the middle of our funnel
• Lead the design, optimization, and oversight of marketing processes, workflows, and technology infrastructure
• Drive marketing measurement and analytics to provide actionable insights for decision-making
• Identify systems to increase marketing efficiency and scale operations effectively
• Collaborate with marketing leadership to enhance campaign planning and execution
• Partner with sales operations to ensure seamless lead management processes
• Review current lead scoring and grading models and identify potential ways to enhance
• Support rollout and implementation projects of 6Sense
• Create comprehensive reporting frameworks that capture critical marketing performance metrics across channels and campaigns
• Develop executive-level dashboards and presentations that clearly communicate marketing ROI, pipeline contribution, and business impact

Qualifications

• 5-7 years of progressive experience in marketing operations or related fields
• Excellent communication skills (written, verbal and presentations) across all levels of internal and external stakeholder and the ability to build strong cross-functional partnerships.
• Extremely organized with strong project management skills and the ability to multitask in a dynamic and fast-paced environment
• Conduct regular meetings with internal and external stakeholders to ensure successful campaign execution and experiences
• Team player with a positive attitude, who is excited by change and takes ownership
• Ability to take initiative, be innovative and creatively solve problems
• Enterprise Software/B2B technology sector experience highly desirable, but not essential.
• Proven track record of building and optimizing marketing technology stacks
• Strong Salesforce knowledge and experience required
• Strong experience working with marketing automation and ABM tools such as Pardot (essential), HubSpot, Marketo, and 6Sense required
• Deep marketing knowledge and understanding of:
  1. Lead stages
  2. Nurturing programs
  3. Email cadences
  4. Conversion rate optimization
  5. Attribution
  6. Lead scoring / grading.
• Experience with marketing performance measurement and attribution modeling
• Excellent analytical skills with the ability to translate data into strategic insights
• Strong cross-functional collaboration and communication skills
• Bachelor's degree required; MBA or related advanced degree preferred

This role will report to the Vice President, Growth Marketing. The role will be working remotely but requires someone who can offer flexible working hours to ensure effective collaboration with the global team based throughout US, Europe, and India.

Why Exterro?

• Impact: Play a key role in a company at the forefront of data risk management, helping businesses safeguard their data in an increasingly complex digital world.
• Growth Opportunity: Join a rapidly growing organization where there is room for learning, development and upward mobility.
• Culture: Work in an innovative, inclusive, and collaborative environment, where your contributions are valued, and your professional development is supported.

Exterro participates in E-Verify and is a drug-free workplace. All employment offers are contingent upon the successful passing of a background check.

We believe in the importance of pay transparency and strive to create a fair and equitable workplace for all employees. As a remote first organization, our compensation reflects the cost of labor across several US geographic markets. The salary range for this remote position is $90,000- $115,000 per year, based on skills, experience and qualifications. The actual offer will be based on the individual candidate. Exterro is a total compensation company, and this role may be eligible for variable pay, equity, bonus and/or other forms of compensation as part of the package. In addition, we offer a comprehensive benefits package that includes health insurance, retirement plans, flexible paid time off and more.

Candidates are encouraged to discuss their salary expectations during the interview process. We are committed to ensuring that compensation aligns with market standards and is commensurate with the responsibilities of the role.

All employees are responsible for understanding and adhering to the organization's security and privacy policies, procedures, and standards. As part of your role, you are expected to protect the confidentiality, integrity, and availability of information and systems within your scope of responsibility. Additionally, you are required to participate in mandatory security and privacy training and ensure that best practices are applied in all work activities.