At Amazon Advertising, we sit at the intersection of advertising and eCommerce. With millions of customers visiting us every day to find, discover, and buy products, we believe that advertising, when done well, can enhance the value of the customer experience, and improve brand equity and generate a positive return for our advertising partners. We strive to make advertising relevant so that customers welcome it and advertisers can easily implement it.
The Sales Go-To-Market (SGTM) organization sits squarely between the product teams who make our ad solutions, and the field teams who sell it. Given this team’s unique position within the Ads org, the SGTM organization is often called upon to help drive GTM strategy and organizational change when doing so results in clear benefits for our customers. As the China (CN) Display Ads GTM Specialist, you will own and manage the GTM for Sales Strategy, Demand Generation, supporting new product launches, educating sellers/advertisers on product capabilities and features, and keeping a pulse on advertisers/industry to provide Closed Loop Feedback between product and sales.
Key job responsibilities
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