Senior CRM Marketing Automation Developer

Lenovo

Education
Qualifications
Benefits
Skills

Why Work at Lenovo

We are Lenovo. We do what we say. We own what we do. We WOW our customers.

Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).

This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

Description and Requirements

You will:

  • Works with end business users to develop, code, and launch complex cross channel CRM marketing campaigns
  • Translates end-user-stated business objectives into actionable solutions and understands end-user communication needs and data streams
  • Designs and documents solutions to leverage automation, dynamic content, data-driven segmentation and other sophisticated Salesforce Marketing Cloud capabilities
  • Works with the customer to understand key campaign parameters and requirements
  • Works with other members of the Engagement Services team to provide best practice recommendations to customers
  • Design and document solutions that leverage automation, dynamic content, data-driven segmentation and other sophisticated Salesforce Data Cloud & Marketing Cloud capabilities to maximize customer success
  • Leverage a foundational understanding of data modelling to determine data flow and transformations necessary to import and transform data necessary to run journeys
  • Create automation for file/data import, audience segmentation, and journey kick-offs leveraging automation activities including but not limited to: SQL Queries, File Transfers, Import Files, Data Extracts, Verifications, Send Email, Send SMS
  • Develop SQL code necessary to import and transform data requiring use of Data Extensions and SFTP connectors
  • Create and leverage hand-written AMPscript in order to personalize emails and add dynamic content to said emails
  • Identify and define Journey entry sources and decision splits in any given journey with Data Extensions, Lists (or Audiences), Salesforce Data, API, Events
  • Create HTML based emails handling requirements and issues from various different email service providers (eg. Gmail, Outlook, etc)
  • Work independently under direction in order to ensure customer success

Complexity of Work:

  • The role requires critical thinking skills, decisive judgment, and the ability to work with minimal supervision.
  • Collaboration with multiple cross-functional team members and stakeholders, which requires excellent communication skills.

You bring:

  • Must have 7 years of experience on the Salesforce Marketing Cloud (SFMC) platform in email, SMS, and push notifications.
  • Must have 7 years of experience in setting up Salesforce Data Cloud or comparable Customer Data Platform
  • Other Marketing Automation platform experience is a plus

Must have one Certification: Marketing Cloud Admin, Marketing Cloud Consultant, Certified Email Specialist.

#LPS

Additional Locations:

  • Malaysia
  • Malaysia
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Confirmed 11 hours ago. Posted 30+ days ago.

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