Estée Lauder Companies

POSITION SUMMARY

This role will be reporting into and will support the Senior Marketing Manager in planning, executing, and optimising marketing strategies to meet business objectives. This role requires a proactive, detail-oriented individual with a passion for product marketing, creativity, and collaboration. The Marketing Manager will work closely with cross-functional teams and external partners to ensure the smooth execution of marketing campaigns and initiatives.

WHAT THIS ROLE DOES

Marketing Strategy and Execution

• Assist in developing and implementing local brand marketing strategies aligned with global brand guidelines.
• Support the execution of product launches, promotional activities, and integrated campaigns across paid, earned, and owned channels.
• Monitor market trends and consumer behavior to provide insights for innovative marketing strategies.

Content and Campaign Management

• Collaborate with internal teams and external agencies to adapt and execute global content for local markets.
• Coordinate the creation and delivery of social media, video, email, and in-store marketing materials.
• Maintain consistency in brand messaging and visual identity across all platforms.

Retail and Digital Marketing

• Work with sales and retail teams to implement effective 360 marketing plans that drive foot traffic and online engagement.
• Assist in optimising digital marketing efforts, including CRM integration and analytics-driven initiatives.
• Partner with the e-commerce team to enhance online presence and conversions.

Budget and Performance Tracking

• Track and analyse campaign performance metrics to assess ROI and inform future planning.

WHAT YOU WILL NEED TO BE SUCCESFUL IN THIS ROLE

• Multiple years of experience in Marketing, with exposure to brand, product, and consumer management.
• Luxury, Beauty, or high-profile Retail brand experience is preferred.
• Strong organisational and project management skills, with the ability to handle multiple tasks simultaneously.
• Proficiency in analysing data and leveraging insights for decision-making.
• An understanding of consumer behavior to inform marketing strategies.
• Excellent verbal and written communication skills to engage effectively with diverse stakeholders.
• Proficiency with tools like Excel, PowerPoint, and marketing analytics platforms.
• A collaborative mindset with a willingness to learn and grow within a dynamic team environment.

COMPENSATION AND BENEFITS

• Hybrid Working (2 days WFH, 3 days office based)
• 25 Days Annual Leave (exc. Bank Holidays)
• 1 day Annual Leave to celebrate your birthday
• Holiday Purchase opportunity
• Bonus Opportunity
• Ability to work Remotely/Abroad up to two weeks per calendar year
• Summer Fridays
• Generous Staff Discount
• Mental Health Wellbeing Initiatives
• Benefits platform with exclusive discounts and offers
• Employee resource groups
• LinkedIn learning