About the Team The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team. Together, we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users. In order to enhance collaboration and cross-functional partnerships, among other things, at this time, our organization follows a hybrid work schedule that requires employees to work in the office 3 days a week, or as directed by their manager/department. We regularly review our hybrid work model, and the specific requirements may change at any time. Responsibilities - Lead a user research team and oversee initiatives that provide critical insights for US market success. Manage research projects and lead a team to deliver findings, helping strategic decision making. - Partner with regional and global stakeholders to define the research agenda, ensuring alignment between our vision and evolving customer needs in the rapidly changing US online shopping landscape. - Work closely with cross-functional leaders to deepen understanding of the evolving US e-commerce market. Leverage user insights to enhance stakeholders' knowledge and support well-informed strategic decisions through data-driven research findings. - Manage end-to-end research activities and resources, synthesizing findings into impactful insights that empower stakeholders with practical guidance. - Foster a collaborative team culture characterized by open communication and learning. Lead research teams to complete while prioritizing individual growth through guidance and feedback, providing all members opportunities to enhance their expertise. - Stay up-to-date on industry trends, best practices, and emerging methodologies, continually advancing the research process.
Minimum Qualifications - Bachelor's degree or higher in Psychology, Statistics, Sociology, Marketing Research, Economics, International Trade or a related field - 5+ years of experience conducting UX research, consumer insights, market research or analogous work, preferably within the ecommerce industry - Proficiency applying both qualitative and quantitative methods such as usability testing, focus groups, interviews, concept evaluation, diary studies, surveys, data analysis (SPSS, R or Python), A/B testing etc. - 5+ years of team management experience from large-scale companies, preferably leading a culturally diverse group Preferred Qualifications - Capability to coordinate globally distributed projects and collaborate with researchers and stakeholders across regions - Strong written and oral communication skills to influence product partners and major decisions.
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