Aditya Birla Group

KRAs

• Engaging in identifying the ideal customer base for the territory to facilitate the propecting and lead generation.
• Creating the value matrix and strategizing the sales funnel for the product for the territory.
• Build a business database for the territory within the stipulated time limit.
• Execute collection of monthly MOP of Paint Majors from key Dealers.
• Conduct shortlisting of prospective Tinting Machines outlets in the territory and Franchise Stores subsequently.
• Conduct a credit risk assessment of every dealer.
• Gather benchmark data about length of credit given by Paint Majors and understand the inventory management followed by the dealers.
• Build a strong team of DDEs.
• Understand and present monthly trade schemes of Paint Majors and build monthly dashboards.
• Execute achievement of value volume targets for the year.
• Lead achievement of Numeric and Weighted Reach Target of the territory together with development of key dealers.
• Action out the booking, installation and successful nurturing of Tinting Machines across outlets in the territory.
• Analyse and understand all the trade schemes and on ground promotions.
• Communicate the trade schemes and on ground promotional activity briefs to the relevant stakeholders.
• Conduct credit risk assessment of every dealer.
• Manage the receivables for all dealers.
• Carry out the broad inventory management for the dealers.
• Execute cross function interaction with commercial,CFA and other stake holders to ensure defined service level for his dealers.