The George Washington University

Job Description Summary: 

The Assistant Director of Graduate Recruitment for the Columbian College of Arts and Sciences (CCAS) plays a key role in developing and implementing strategic and tactical marketing and recruitment plans for all graduate programs within the College. Leveraging recruitment data and professional experience, the Assistant Director provides valuable insights and recommendations to support the achievement of annual enrollment goals. This role actively contributes to the design and execution of targeted graduate recruitment activities, both domestically and internationally. Travel makes up 15% of this position, with occasional domestic and international trips required.

In collaboration with the Associate Director of Graduate Recruitment, the Assistant Director coordinates, organizes, and executes comprehensive recruitment and yield communication plans for domestic and international graduate students. A particular emphasis is placed on enhancing outreach to targeted populations, as well as strengthening engagement across the prospect, applicant, and admitted student pools.

The Assistant Director serves as a key point of contact for prospective graduate students from diverse academic, cultural, national, and socioeconomic backgrounds. This includes counseling applicants on available graduate programs, application requirements, and financial aid opportunities.

Although the position is remote, the Assistant Director is expected to be on campus 3-5 times a year for special events, such as Open House, Admitted Student Day(s), or other recruitment-related activities.

Primary Responsibilities:

• Represents GW and CCAS at domestic and international recruitment events, including graduate fairs, information sessions, open houses, and webinars.
• Develops and maintains a robust communication plan to guide prospective students from inquiry to enrollment, ensuring timely and effective outreach.
• Provides regular reports on new inquiries and monitors communications with prospects.
• Assists with the planning and execution of large-scale recruitment and admissions events, such as Open House and Admitted Student Days.
• Serves as the primary liaison between CCAS and partner schools, including the Trachtenberg School of Public Policy and Public Administration, the School of Media and Public Affairs, and the Corcoran School of the Arts and Design.
• Manages the Graduate Student Ambassador program, including the supervision of four Student Ambassadors.

Through these efforts, the Assistant Director of Graduate Recruitment ensures a strategic, data-driven, and student-centered approach to graduate enrollment growth and engagement for the Columbian College of Arts and Sciences.

Performs other related duties as assigned. The omission of specific duties does not preclude the supervisor from assigning tasks that are logically related to the position.

Minimum Qualifications: 

Qualified candidates will hold a Bachelor’s degree in an appropriate area of specialization plus 2 years of relevant professional experience, or, a Master’s degree or higher in a relevant area of study. Degree must be conferred by the start date of the position. Degree requirements may be substituted with an equivalent combination of education, training and experience.

Additional Required Licenses/Certifications/Posting Specific Minimum Qualifications: 

Preferred Qualifications: 

• Strong customer service skills, with the ability to work effectively with a diverse group of individuals, including prospective students, faculty, alumni, staff, and current students.
• Excellent communication skills (both written and verbal), with the ability to present publicly in person and via web-based tools is desired
• Familiarity with CRM database and application software, including implementation and upgrades preferred (preference for Slate and/or Salesforce TargetX).
• Experience coordinating and executing in-person and virtual events, with familiarity in virtual platforms such as WebEx, GoToWebinar, and CareerEco is desired.
• Proficiency with spreadsheets and word processing software preferred.
• Experience in Admissions, Student Services, or Marketing is desirable.

Hiring Range $45,925.13 - $63,191.56

GW Staff Approach to Pay 

How is pay for new employees determined at GW?

Campus Location: Foggy Bottom, Washington, D.C.

College/School/Department: Columbian College of Arts & Sciences (CCAS)

Family Enrollment Services

Sub-Family Admissions

Stream Individual Contributor

Level Level 2

Full-Time/Part-Time: Full-Time

Hours Per Week: 40

Work Schedule: Monday-Friday; 8:30am-5:30pm

Will this job require the employee to work on site? No

Employee Onsite Status Full-Time Remote

Telework: Yes

Required Background Check: Criminal History Screening, Education/Degree/Certifications Verification, Social Security Number Trace, and Sex Offender Registry Search

Special Instructions to Applicants: 

Employer will not sponsor for employment Visa status

Internal Applicants Only? No

Posting Number: S013497

Job Open Date: 12/20/2024

Job Close Date: 

If temporary, grant funded or limited term appointment, position funded until: 

Background Screening Successful Completion of a Background Screening will be required as a condition of hire.

EEO Statement: 

The university is an Equal Employment Opportunity/Affirmative Action employer that does not unlawfully discriminate in any of its programs or activities on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, or on any other basis prohibited by applicable law.

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