Introduction
Ecosystem Marketing is the face of IBM Marketing to the Business Partners – collectively working with Field Marketing and Channel Sales bringing the voice of the partner back into IBM. The Ecosystem Marketer is responsible for knowing the Ecosystem across all GTM motions (build, sell, service), the offerings and the market trends aligned to their coverage area – what’s important to whom and why and how IBM and the Partners together can uniquely drive the IBM business.
This geography focused role serves as the face of marketing & communications to Business Partners. As a Recruitment Partner Marketing Manager, you are responsible for the end to end marketing strategy and execution plan targeting new and dormant business partners.
Your Role and Responsibilities
Required Technical and Professional Expertise
Preferred Technical and Professional Expertise