Senior Manager, Consumer & Market Intelligence


Job Title

Senior Manager, Consumer & Market Intelligence

Job Description

In this role, you have the opportunity to

Lead a specialist team to understand, capture consumer & market intelligence in Greater China market to support Personal Health Greater China business growth ambition

You are responsible for

  • Lead China CMI team to capture Chinese consumer insights & market/industry trends for business strategy planning, product roadmap planning, communication and marketing initiatives planning to drive business growth.
  • Lead China CMI team to understand deeply Chinese shopper insights and working together with TSM team on shopper & channel marketing activations planning.
  • Lead China CMI team to understand competitors’ goals, strategies, and leadership and execution capabilities with regular competitive insights deep-dive. Develop forward-looking predictions on likely competitor ambition and actions for strategic reviews.
  • Support developing strategic understanding and underpinning Plans for Philips PH China business groups including Personal care, Domestic appliances, Heath & Wellbeing and Coffee.  
  • Align global (BG) work plan to ensure maximum synergy with China plan meanwhile ensure local consumer relevancy and intimacy throughout China.
  • Develop and implement research initiatives to support & drive execution excellences along go-to-market activations.
  • Capture and explore new methodology of research in the growing digital world
  • Information centre, expertise trainer and internal consultant.

You are a part of

Consumer marketing team

To succeed in this role, you should have the following skills and experience

  • Personal Qualities:

    Passionate & Hard working

    Proactive & Accountable


    •Minimum Qualification:

    University degree or above

    •Preferred Qualification:

    Major in psychology, statistics, marketing or related fields will be a plus


    10+ years of consumer insight, market intelligence, research expertise related experience

    •Most Job Critical Function Competencies:

    Analytical & creative thinking

    Entrepreneur spirit of consumer & market oriented

    Written & oral English

    Presentation skill

    •Most Job Critical Leadership Competencies:

    Good interpersonal skills

    Good communication skill

In return, we offer you

A great platform with diversity, innovative ideas, and passion for you to grow and perform.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.


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Confirmed 56 minutes ago. Posted 30+ days ago.

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