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At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation. 

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.

At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation.  

Everything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive. 

Overview: 

The Director of Field and Channel Marketing for North America is a highly strategic and central role, responsible for leading the development and execution of comprehensive marketing strategies to support F5’s sales teams and channel partners across North America. This role will involve collaborating closely with cross-functional teams to drive revenue growth and market expansion. The ideal candidate will have a proven track record of success in B2B marketing, with experience developing highly effective teams and leading field and channel marketing strategies. 

Responsibilities: 

  • Strategic Planning: Bring a consultative approach to understanding the business goals of North America Sales and develop and execute marketing plans aligned with those objectives. 
  • Field Marketing: Lead a team of Field Marketing Managers in the planning and execution of marketing programs, including hosted and sponsored events and targeted 1:1 and 1:few campaigns, to support sales goals, drive pipeline growth, and accelerate deal cycles. 
  • Partner Marketing: Lead a team of channel marketing managers to develop and implement channel marketing programs to support to: Partner communication and enablement, and Partner co-marketing efforts to engage our joint customers. Drive strategic alignment between F5 business priorities and Partner goals and marketing resources/capabilities. 
  • Content and Communication: Oversee the development of North America marketing collateral, sales communications, and other assets to support field sales teams and channel partners, ensuring alignment with messaging and branding guidelines. 
  • Budget and Vendor Management: Manage marketing budgets for field and channel marketing activities, ensuring optimal allocation of resources to drive maximum ROI and achieve business objectives. 
  • Account Based Marketing: develop and implement target account strategy to support account-based selling. Understand marketing data and develop strategies for key account segmentation and customer buying cycle. 
  • Performance Tracking and Reporting: drive continuous analysis of performance data and derive actionable insights for campaigns and field programs. Ensure discipline of post initiative analysis to extract continuous learnings. 
  • Cross-Functional Collaboration: Work closely with Sales, Marketing, and Product cross-functional teams to ensure alignment of marketing efforts with overall business goals and objectives. 
  • Team Leadership: lead a high-performing team of field and channel marketing professionals, providing coaching, guidance, and support to drive individual and team success. 

Qualifications: 

  • BA/BS in Marketing, Business, Communications or other related field 
  • 10-15 years of experience in B2B technology marketing, with a focus on field and channel marketing. 
  • Proven track record of success in developing and executing strategic marketing plans to drive revenue growth and market expansion. 
  • Strong leadership skills with experience leading and mentoring cross-functional teams. 
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal and external stakeholders. 

The Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.

The annual U.S. base pay range for this position is: $178,914.00 - $268,372.00

F5 maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, geographic locations, and market conditions, as well as to reflect F5’s differing products, industries, and lines of business. The pay range referenced is as of the time of the job posting and is subject to change.

You may also be offered incentive compensation, bonus, restricted stock units, and benefits. More details about F5’s benefits can be found at the following link: https://www.f5.com/company/careers/benefits. F5 reserves the right to change or terminate any benefit plan without notice. 

Please note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Yello/Workday (ending with f5.com or @myworkday.com).

Equal Employment Opportunity

It is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination. F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting accommodations@f5.com.

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Confirmed 2 hours ago. Posted 5 days ago.

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