As a Media Planner at Mic, you will coordinate with Mic’s sales team to create proactive and reactive sales proposals. Ideal candidates will have a passion for managing detailed projects from start to finish and experience collaborating with cross-functional team members. You must have an understanding of and desire to learn more about the media landscape, the social web, and the underlying technologies that service successful media companies.

 

Responsibilities:

  • Participate in RFP brainstorms alongside Sales, Brand Strategy and Creative Services teams
  • Work closely with Brand Strategists to develop proposals for RFPs and proactive outreach
  • Own the creation and management of all sales proposal media plans
  • Work with ad ops to ensure all proposals are executable
  • Prepare reports used by management and sales teams for forecasting and analysis of site inventory
  • Be involved in client communication and able to speak to the media strategy and product recommendations on the media plan
  • Manage Mic’s default and agency specific rate cards
  • Input media proposals into 3rd party planning tools: Sizmek, Prisma, DCM
  • Oversee campaign’s results and help translate information into observations/lessons learned
  • Staying up to date on Social Media ad offerings and brainstorming ways on how to incorporate them into RFPs
  • Work with the Manager of Revenue Operations to develop pricing and standards for new sales products

Qualifications:

  • 2+ years of experience working at a media agency or digital publisher
  • Strong analytical skills, ability to translate client objectives into media strategies
  • Solid understanding of general advertising and marketing performance metrics
  • Working knowledge of media planning and research tools (Comscore, Nielsen, Sizmek, DCM, Atlas)
  • Proficiency with business software and tools: OSX, Google Suite, Excel, Word, PowerPoint, Keynote
  • Experience with Paid Social Media campaigns, specifically Facebook Ads Manager
  • Ability to write in a clear, compelling and concise manner

 

Mic reaches a monthly audience of 65 million with original reporting on the most important issues and diverse perspectives that challenge conventional thinking and give voice to the underrepresented. We consider Mic the leading digital news company for society’s Change Makers, who most influence and impact the world.

Read Full DescriptionHide Full Description
Confirmed 17 hours ago. Posted 30+ days ago.

Discover Similar Jobs

Suggested Articles