Job Title
Head of AAO Go To Market
Specific accountabilities:
- Define the Go To Market strategies to reach target customers, achieve competitive advantage and generate growth
- Analyze market research and portfolio performance, profitability and sales success
- Research and evaluate the market trends, competitors, and potential customers
- Monitor product market fit
- Achieve the best product market fit to generate growth
- Work with PM, PMM, Marketing and Sales to determine marketing mix guidelines (product, pricing, place, promotion)
- Coordinate with PM, PMM, Marketing and Sales for product launches
- Ensure portfolio benefits are correctly communicated
- Support Sales to create customer engagement and generate pipeline
- Act as the entry point for AAO for regions
- Promote and selling portfolio through direct contacts, events and road shows
- Coordinate and participating in RFP/RFI responses and follow-up
- Consolidate input from regions, put in place and maintain a portfolio feedback loop
Specific skills
Clear and impactful communication
Positive and can do attitude
Good understanding of business drivers
High customer focus
Natural at building relations
10+ years experience in product management, product marketing, or sales
Diversity & Inclusion
We are an Equal Opportunity Employer and seek to hire the best candidate regardless of age, beliefs, disability, ethnicity, gender or sexual orientation.
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