Here at BRP, we’re creating new ways to get people moving forward, where their experiences are measured by emotion rather than distance. All around the world, our products, achievements and aspirations are a reflection of our teams’ exceptional expertise. Want to bring your true self on this adventure?
YOU’LL HAVE THE OPPORTUNITY TO:
As the Brand Marketing Lead Sea-Doo for the EMEA region, you will be at the forefront of an exciting evolution.
The Sea-Doo brand product portfolio is going to evolve drastically in the coming 5 years. From electrification of its PWC line up to e-foil business development, the Sea-Doo brand is at a very special moment of its history. Already recognized as an innovation leader on its core markets, the Sea-Doo brand is aiming at becoming the brand of choice for all water activities enthusiasts!
For this, we are seeking for a passionate marketer with a customer-centric mindset and a solid understanding of what it takes to build and activate 360 regional consumer engagement strategies and tactics across consumer touchpoints.
Reporting to the Marketing Manager Can-Am 3W & Sea-Doo EMEA, the person will have the opportunity to collaborate with a large diversity of stakeholders within the regional organization (EMEA marketing team, country teams and other functions), the global structure (global brand teams, global centers of excellence) as well as with external agency partners.
Your responsabilities are :
2. Content and Storytelling: influence the definition and implementation of an impactful content strategy for the brand
3. Media performance and PR: deploy the relevant consumer acquisition tactics to secure business objectives
4. Go-To-Market plan: supervise the execution of the tactical initiatives defined in the marketing plan in tight collaboration with the Countries
5. Retail operations, dealer marketing and CX services:
6. Growth Plays: play an active role in delivering selected strategic regional growth initiatives (if applicable)
YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES:
Do you have other qualifications? Tell us what is unique about you that is a great addition to the team.
ACKNOWLEDGING THE POWER OF DIVERSITY
BRP is dedicated to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs and experiences. Ultimately, the diversity and uniqueness of our people fuel our ingenuity and set the course for the path ahead!
For this reason, we value diversity and we strive to always push each other forward to build an inclusive workplace where every employee feels like they belong, where they can grow and find meaning.
WELCOME TO BRP
We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 23,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination; It’s about the journey.
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