The work involves writing period. We are looking for writers who are versatile enough to handle everything Web content, Writing for Social Media, Online marketing material, Mailers, brochures and film scripts. Ideation, conceptualization and visualization are an integral part of the work. Your role as a copywriter is to write with your thinking cap on.
You’ll be required to think, ideate, visualize and open your mind to execute campaigns & ideas on the digital platform with your team.
Be the editorial point person for all brand publishing-related activities within the India market and be recognized as the leader in editorial counsel by clients and colleagues through the region.
Developing creative ideas and concepts.
Proactive participation in ideas with colleagues and senior managers to bring to live integrated campaigns.
Having clear ideas of the competitors activities and the target audience
Writing Clear, persuasive, original copy.
Understanding the nuances of copywriting for different platforms while still maintaining the ethos the persuasiveness
Amending, revising or redeveloping adverts or campaigns in response to feedback from the team and clients.
Overseeing campaigns through the production stage to completion.
Working on several campaigns at a time, sometimes under pressure and often to tight deadlines
Liaising with production companies, photographers, typographers, designers and printers
Keeping up to date with popular culture and trends
Work closely as part of a multi-faceted team and maintain a close partnership account teams running the client commercial relationship.
Skills and expertise
5-8 years of experience, ideally involving extensive online exposure and social media campaigns.
Demonstrable understanding of the online commercial publishing environment in India.
A creative bent of mind with strong verbal, written and presentation skills – be bold; think fresh, weird and fun
Exceptional client facing and communication skills.
Team player with the ability to work with minimal supervision, under pressure and coordinating with large teams.