Levi Strauss & Co.

JOB DESCRIPTION

Job Purpose:

• Build and unleash the Levi’s® PR, Social and Event machine
• Drive not only best but next in class PR, Social and Event for Indonesia
• Deliver programs that drive excitement, inspiration and demand for the brand
• Establish Levi’s® as the go to brand for Style, Lifestyle Fashion and Music

Responsibilities:

• Directs execution and implementation of all PR, Social and Event plans; ensures plans and concepts deliver against the brief and are consistent with Levi’s® positioning
• Lead and manage local execution of PR, Social and Events Programs
• Leads all activities pertaining to raising brand awareness, establishing brand leadership in the market place
• Manages internal and external relationships to identify opportunities and create wins in marketing
• Delivers locally relevant understanding of marketplace dynamics, consumer insights, learning from previous marketing programs, to ensure plan effectiveness.
• Implementation of principles of social media, influencer marketing, public relations and sponsorships as part of the integrated marketing implementation
• Continuously contributes to the improvement of key marketing processes (e.g., marketing planning and communications)
• Rigid monitoring of A&P budget ensuring the ROI for every PR, Social and Event program implemented

Managerial Competencies

The Indonesia PR & Event Assistant Manager will have a proven ability to demonstrate the following:

• Inspiring
• Pioneering and innovative mindset
• Inter-personal communication skills to facilitate collaboration & influence
• Strategic thinker with strong creative and analytical capability
• Analytical and data driven mindset
• Good knowledge of operating in a matrix and global organization
• Strong business acumen and experience with budget management
• High-level problem-solving skills and a sense of urgency and versatility with decision making
• Accountability for results and the drive for mutual success for internal and external partners
• Planning and execution: establish plans, manage and improve process, drive execution
• Drive for global leverage with an ability to challenge when appropriate

Qualifications & Functional Competencies

The Indonesia PR & Event Assistant Manager will be qualified in Marketing, Business Management or similar discipline as well as 4-6 years proven experience in the following:

• Consumer Insights: Strong understanding of Gen Z culture and what it means for Style
• Strong understanding of the Indonesia PR landscape
• Best in class understanding of Tik Tok, Instagram and Influencer activations
• Digital/ Social Media
• Event design and management
• Festival sponsorship and activation
• Public Relations and Publicity
• Influencer marketing
• Brand Protection and Use of Trademarks

LOCATION

Indonesia, Jakarta - Office

FULL TIME/PART TIME

Full time

Current LS&Co Employees, apply via your Workday account.