Cushman & Wakefield

Job Title

Assistant Manager

Job Description Summary

Job Description

ABOUT CUSHMAN & WAKEFIELD: Cushman & Wakefield (NYSE: CWK) is a leading global real estate services firm that delivers exceptional value for real estate occupiers and owners.

OUR PURPOSE: We make an impact. Our work creates meaningful value for our clients, our business, our shareholders, our people, our communities and world.

OUR VALUES:

• We are inclusive. We value difference and a culture where everyone belongs.
• We are driven. Drive keeps us decisive and agile. 
• We succeed together. Individually, we’re good, but together, we’re great.
• We deliver insight. We believe in ideas and strive for innovation. 

Position Title

Assistant Manager, Digital Marketing, India

POSITION OVERVIEW

Cushman & Wakefield is looking for a passionate Digital Marketing Manager to drive and implement multi-faceted digital campaigns in India. We’re looking for an individual with proven experience in project management across key digital channels and deep experience of having effectively used CRM, CMS, and Marketing Automation platforms such as Salesforce Marketing Cloud & Sitecore. In addition to project managing campaign execution, the incumbent will leverage data and analytics to understand what activity is returning the largest return on investment, as well as what clients are most engaged, and in what sectors, content, or business line.

This role is expected to effectively use all marketing tools and techniques like PPC, SEO, SEM, email, social media, and display advertising. Primarily responsible for the day-to-day management of digital marketing campaigns, implementation of paid media, SEO, email, and marketing fulfilment in support of campaigns.

PRINCIPAL RESPONSIBILITIES

Provide 7 – 10 Principal Responsibilities

• Interface with marketing and service line teams to help drive high-performing digital campaigns in line with global themes and regional and local requirements
• Continue to monitor and optimize campaign throughout duration
• Become a superuser on Salesforce Marketing Cloud and Engage to assist in Email campaign execution
• Embed a process across BDS business to manage large-scale campaigns effectively
• Report key metrics of campaign back to business.

Decision-Making Authority:

Please select only one option below

☐

Freedom to determine the methods and policies for other positions; authority to approve major decisions affecting the company.

☒

Freedom to determine the methods to be used to fulfill the position’s responsibilities and how to accomplish desired goals and objectives

☐

Freedom to select the methods or procedures to be used from among several established alternatives

☐

Follows established methods and procedures, but may have freedom to determine priorities for completion of tasks

FINANCIAL RESPONSIBILITY

Complete this section only if the position has responsibility for Revenue/Budget Management

PEOPLE LEADER RESPONSIBILITIES

What positions does this job supervise?

☐

Leads/Assigns/Delegates tasks to direct reports and manages a team

☐

Leads/Assigns/Delegates tasks to project team

☒

None

Number of direct reports:

0

Titles of individuals:

KEY SKILLS AND CAPABILITIES

Provide 5 – 7 key skills critical for success

• Strong project management and digital marketing skills
• Proactive approach to campaign execution and reporting.
• The ability to manage multiple, cross-functional projects with often tight deadlines and many stakeholders
• Strong communications skills, both written and oral, ideally with experience working across multiple countries

PROFESSIONAL EXPERIENCE

Provide demonstrated background experience, minimum amount of education required, legally required qualifications or licenses

• Ideally 5 plus years of digital marketing / data experience
• B2B business background preferred
• Experience using platforms including Salesforce (incl. Marketing Cloud), Sitecore, Social and SEM platforms preferred

Cushman & Wakefield is committed to equity in employment and our goal is to have a diverse, inclusive, and barrier-free workplace. If you are a person with a disability and need the job posting in an alternative format or any other accessible accommodations during the hiring process, please email your request to HRServices@cushwake.com. Please refer to the job title and job location when you contact us.

Read Full Description