Roche

The Position

Job Description Marketing & Business Development Manager for Digital Products in Digital Innovation, Roche Diagnostics Thailand.

Role Purpose: This is a newly created role and the successful candidate will have the opportunity to shape the remit of the team as it evolves. The Marketing & Business Development Manager will report to the Digital Innovation Lead, and will be part of the leadership team for the D&I. He/ she is responsible for product lifecycle and commercialization of digital products and developing strategy for the evolving portfolio.

She/ he will collaborate closely with the Chapter & DS, he/ she will also provide trainings for Sales for the digital products.

Key responsibilities

• Product lifecycle management including pricing, tender support, forecasting.
• Preparing promotional content (brochures, campaigns, events) and trainings for sales team.
• Understand and identify new market opportunities shape and deliver a go-to-market strategy and drive commercialization in matrix organizations.
• Technical understanding of the digital solutions, market and market trends.

Tasks

• Develop an in-depth knowledge of key procedures and products through observation, discussions with clinicians and other stakeholders, congress attendance, literature searches, etc.
• Identify opportunities to create and monetize the value of digital diagnostics, engaging with influencers and stakeholders beyond the lab, driving the value of data and next-generation technology, highlighting the value of cloud based solutions for healthcare, negotiate with C-suite, physicians, IT Managers and other decision makers within the customer space that require digital solutions or services that focus on automation and advanced data utilization. 
• Support product sales by understanding the sales challenges and working with multi-functional groups to develop and implement solutions.
• Network with regional and global functions to share best practices and learnings.
• Support requests from the field for product information.

Who you are

• Patient-centric, customer-centric, high ethical standards, integrity, collaborative, team worker, passionate, curious, problem-solver, proactive, digital savvy, embracing cultural differences.
• Fields of interest: healthcare, diagnostics, digital transformation, technology, operational efficiency, strategy, project management, marketing, agility.
• Bachelor degree in a technical, scientific or marketing and business subject (or equivalent through experience).
• Fluent in English and Thai (Fluent in Thai is mandatory).
• Teamwork.
• Strong communication and interpersonal skills.
• Change management.
• Presentation skills.
• Analytical and strategic thinking, problem-solving skills.
• Ability to and willingness to work at both the strategic and tactical level.
• Demonstrated passion to provide superior value to clients and customers.
• Previous 5-10 years in a marketing or business development experience

Who we are

At Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.

Roche is an Equal Opportunity Employer.