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Senior Content Marketing Manager (Redwood City)

Anomali

Responsibilities
Education
Qualifications
Benefits
Special Commitments

Company Description:

Anomali, a world-renowned platform leader in Security Operations, supercharges SecOps by fusing Lightspeed Security Analytics, Industry-Leading Cyberthreat Intelligence (CTI), AI-based automated threat hunting, alert orchestration, automated threat detection and incident response (TDIR) blocking, community intelligence sharing, exposure management, and dark web protection. Transforming CISOs into superheroes and analysts into SOC terminators.

Anomali's Platform offers: “Match” Next-Gen SIEM, “Lens” AI Threat Hunter, “ThreatStream” TIP, Anomali Integrator, Anomali ISAC, Anomali Attack Surface Management, and Anomali Digital Risk Protection, infused with Anomali AI.

Anomali bridges the gap between point solutions (EDR, NDR, SSE, RMM, CAASM, etc.) and replaces legacy SIEMs at 50% the cost, giving analysts easy-to-use tools that enable lightspeed detection & response. Anomali addresses the global shortage in cyber talent by empowering analysts to contain, eradicate, and block threats in seconds without complex SIEM queries, manual blocks, or long investigations.

Anomali delivers as a proprietary platform and disruptor to the security analytics world. Anomali can search billions of logs in seconds, correlating tens of millions of IoCs and IoAs across years of telemetry and logs often deleted or moved to cold storage. At every point across the cyber kill chain, Anomali supercharges the SOC to detect, contain, and eradicate threats before organizational impact.

Job Description:

Responsibilities:

o Develop and execute strategic content marketing initiatives that align with overall marketing goals.

o Create compelling content to establish thought leadership within the cybersecurity industry

o Be the gatekeeper of all external content for brand voice, messaging consistency

o Maintain content editorial calendar aligned with product launches, demand generation activities, and sales / marketing needs

o Develop and implement a content marketing strategy that supports the marketing objectives

o Identify key personas, develop content to engage the personas throughout the demand generation and sales cycles

o Create compelling and engaging content across various formats - infographics, customer case studies, thought leadership, web copy, ad copy, technical briefs, video scripts, 3rd party research, videos, data sheets

o Ensure content is aligned with brand and messaging guidelines and optimized for SEO

o Cross-Functional Collaboration- Work closely with cross-functional teams, such as product marketing, digital marketing, brand, PR, customer advocacy, social, etc

o Seek input from thought leaders within Anonali and develop thought leadership content

o Optimize content for SEO to increase organic visibility and drive traffic

o Measure content effectiveness and optimize content strategy based on insights

Qualifications

Required Skills/Experience:

o 5+ years of enterprise software content creation and/or content marketing experience.

o Expertise in developing strongly differentiated and compelling content.

o Experience with writing content for cloud-delivered enterprise security products such as SIEM, SOAR, and/or Threat Intelligence.

o Understanding on machine learning and AI concepts as it applies to security.

o Strong written and oral communication skills are mandatory.

o Technical acumen and experience with enterprise security products are highly valuable.

o Excellent people skills to interact with staff, colleagues and cross-functional teams, and third parties.

o Comfortable with a fast-paced environmento Self-motivated, driven, and passionate about winning.

o Team oriented

o This position is not eligible for employment visa sponsorship. The successful candidate must not now, or in the future, require visa sponsorship to work in the US.

o This is a hybrid position at our Redwood City, CA office location.

Equal Opportunities Monitoring

It is our policy to ensure that all eligible persons have equal opportunity for employment and advancement on the basis of their ability, qualifications and aptitude. We select those suitable for appointment solely on the basis of merit without regard to an individual's disability, race, color, religion, sex, sexual orientation, gender identity, national origin, age, or status as a protected veteran. Monitoring is carried out to ensure that our equal opportunity policy is effectively implemented.

If you are interested in applying for employment with Anomali and need special assistance or accommodation to apply for a posted position, contact our Recruiting team at recruiting@anomali.com.

Compensation Transparency

$150,000 - $180,000 USD

Please note that the annual base salary range is a guideline and, for candidates who receive an offer, the base pay will vary based on factors such as work location, as well as, knowledge, skills and experience of the candidate. In addition to base pay, this position may be eligible for benefits, bonus and equity.

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Confirmed 6 hours ago. Posted 30+ days ago.

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