Marketing Consultant (Entry-Level)

Sinclair Broadcast Group

4/27/2017

Marketing Consultant (Entry-Level)

Tracking Code

8102

Job Description

Make your mark in Broadcasting and Digital Media. Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country. Sinclair owns and operates, programs or provides services to more television stations than anyone and has affiliations with all the major networks. Sinclair Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country! Our success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated ensuring a great future for our employees. Whether you are an industry veteran or a just starting out, you can find it at Sinclair! We are advancing the world of Broadcasting and we want YOU to join our winning team!

 

WTVX , in beautiful West Palm Beach, Florida, has an excellent opportunity for an entry-level Marketing Consultant. We are looking for someone who can connect with clients and help them achieve their business objectives through effective TV and digital advertising. The ideal candidate will possess excellent communication skills, an enthusiastic and passionate personality, have a tenacious yet empathetic attitude, and a drive to succeed!

Employment will include a sales training program in Baltimore, MD. Responsibilities will include, but are not limited to:

 

Client Relations

 

Responsible for generating revenue for the station and meeting monthly goals through effective solicitations, promotions and services including telephone, in-person and email communication

Develop new business through selling commercial advertising time and other station products by contacting advertising agencies and local advertisers

Professionally formatted and written documents, including emails, are a must

Contribute to client proposals and other client documentation

Maintain and build positive customer relationships

Document all client contact and file all advertisement documentation

Handle confidential information with discretion

Initiate, follow-up and conclude assignments accurately and independently

Assist in the collection of past due accounts

 

Advertising

 

Create advertising strategies incorporating TV, mobile, online and digital billboard mediums

Create short and long-term client campaign plans

Develop advertising concepts and ideas

Prepare, negotiate, and implement client media buys

Keep current on all of the company’s digital advertising products

Understand demographic data as it relates to media buys

General administrative tasks as needed

 

 

Qualifications

 

Strong desire to be in outside sales

Strong organizational, written, and presentation skills

Proficient in MS Word, Excel and PowerPoint

Self-motivated

Ability to overcome objections and retain a positive attitude

Working knowledge of new media, digital initiatives and social media required

Enjoys a fast paced environment with a desire to win

Professional appearance is a must

Must have a valid driver’s license, good driving record and your own vehicle

 

 

 

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

 

 

 

Required Skills

 

Job Location

West Palm Beach, Florida, United States

Company Location

WTVX/WTCN/ WWHB

Position Type

Full-Time/Regular

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