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Are we your “TYPE”? 

Named "One of the Most Innovative Companies in Design'' by Fast Company, Monotype brings brands to life through type and technology that consumers engage with every day. The company's rich legacy includes a library that can be traced back hundreds of years, featuring famed typefaces like Helvetica, Futura, Times New Roman and more. Monotype also provides a first-of-its-kind service that makes fonts more accessible for creative professionals to discover, license, and use in our increasingly digital world. We work with the biggest global brands, and with individual creatives, offering a wide set of solutions that make it easier for them to do what they do best: design beautiful brand experiences. Want to learn more about who we are and how you can become part of our team? Visit us at www.monotype.com

We are seeking a dynamic Senior Growth Marketing Manager to lead our growth marketing efforts for the Americas. As a critical team member of our demand transformation initiative, you will be responsible for guiding prospects through the early stages of their buying journey. The ideal candidate is a B2B marketer with proven demand generation and digital marketing experience. You will orchestrate the media mix with sales, product and marketing leaders that drive revenue growth. 

Responsibilities: 

  • Develop and execute comprehensive demand generation strategies to drive continuous growth and lead generation. 
  • Manage the media mix to reach target accounts and personas. 
  • Collaborate with cross-functional teams to identify target audiences, optimize customer acquisition channels, and align marketing initiatives with business objectives. 
  • Create, implement and project manage data-driven campaigns across various channels, such as digital advertising, email marketing, SEO/SEM and local events. 
  • Utilize marketing automation tools and analytics platforms to track, measure and optimize campaign performance conversion rates and ROI. 
  • Monitor industry trends, market dynamics and customer insights to make data-driven recommendations for optimizing marketing investments. 
  • Manage third-party vendors including but not limited to media buying, publications, and events. 
  • Provide thought leadership, strategic insight, and clear communication (written and verbal) to your team and the organization on the company’s growth strategy
  • Maintain a steady focus on people leadership and development

Requirements: 

  • 8+ years’ experience in field marketing or demand-gen in driving tangible demand ideally in a SaaS / B2B environment. 
  • Graduate degree in marketing, communications, or a comparable field with a focus on marketing, or equivalent 
  • Previous management experience
  • Ability to work cross-functionally and agile across different regions and time zones within a global team. 
  • Experience with a modern marketing tech stack including tools for reporting/analytics, web editing, marketing automation and digital marketing. (Marketo, Salesforce preferred) 
  • Self-starter with the ability to prioritize in a fast-paced environment and meet set goals and deadlines. 

What’s in it for you:

  • Extensive development and training offerings. 
  • Highly engaged Events Committee to keep work enjoyable.
  • Competitive Medical, Dental, and Vision Coverage to meet all your healthcare needs.
  • Flexible work arrangements and unlimited vacation and sick time.
  • Generous 401k match to save for your future, and so much more!

Monotype is an Equal Opportunities Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.

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Confirmed 15 hours ago. Posted 16 days ago.

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