Kasasa

Job Title: Marketing Operations Program Manager

Department: Creative (Operations)

Location: Hybrid 

Status: Full-Time Exempt

Are you looking to join a team where “corporate values” aren’t just words on the website but instead are the genuine beliefs of the team? Where the people are smart, hardworking, fun, and loving? A place where the talk is walked? 

That’s Kasasa! 4 values define our company culture – Interdependence, Empowered Ownership, Badassitude, and Love – Together these values form THE PATCH. Elevate is the wrapper around the whole Patch reminding us to seek the “highest form” of our values. 

If you feel our company values align with your own, please apply! If you don’t, we encourage you to find a company whose values do! 

Our values are a living commitment to one another. It defines everything we do, including how we build products, serve our clients, plan for the future, and work together. It is our uncompromising promise to one another, our communities, and our clients. 

• Interdependence - Only team wins count. I take responsibility for my team’s success. My Team is Kasasa. I hold my shield for all of us. 
• Empowered Ownership - I know my goals. If they’re to be, it’s up to me. 
• Badassitude - I am passionate about what I do because I understand why it matters. I will courageously face challenges, seeing each one as a stepping stone toward growth. 
• Love - We boldly bring love to the workplace and the world. 
• ELEVATE - I CREATE THE HIGHER POSSIBILITY. 

ONLY THE BADASS NEED APPLY! 

We’re looking for much more than qualified applicants! We’re looking for people who “relentlessly give a sh!t” (Or “RGAS” for short; this is a component of ourBadassitude value)! We want individuals who will courageously face challenges. We don’t settle for good enough. At Kasasa, we have the determination, grit, and hustle to create excellence. 

Kasasa’s mission is to inspire and elevate community financial institutions to be the source for love and financial well-being in their communities. Kasasa employees (Spartans) are passionately dedicated to this mission and lead the way – sharing our “love” with the world – through our words and actions – via community service and outreach. Expect to get involved and make an impact if you expect to be a Spartan. 

As Spartans once did, we stand together and inspire others to join us in our mission. Stronger together and united by core values, we are more than a team. We are a Phalanx! 

The purpose of this position description is to serve as a general summary and overview of the major duties and responsibilities of the job. It is not intended to represent the entirety of the job, nor is it intended to be all-inclusive. Therefore, the position may be required or requested to perform for Kasasa other work duties not specifically listed herein. Management reserves the right to modify, defer, or rescind this position description at any time, with or without prior notice. 

Role Overview 

The Marketing Operations Program Manager plays an integral role in Kasasa’s mission to enable a powerful network of community financial institutions. This key leader must seek out quality, efficiency, and effectiveness in how we scale our Kasasa and FIRSTBranch Marketing Operations programs in support of our clients and corporate goals. 

Program Management: As the leader interacting with the entirety of Marketing Operations, the Program Manager is expected to provide reporting on recurring metrics and emerging trends to Operations team leads, Marketing, and Product Managers. In addition, the Program Manager leads cross-functional initiatives to improve Marketing Operations processes, onboard new hires, facilitate retrospectives, and more. 

Support Queues: Our Marketing Operations support team is comprised of project managers, marketing and lending specialists, copywriters, designers, and front-end developers. When clients submit Kasasa and FIRSTBranch support requests to their specialists, the Program Manager ensures they are reviewed and completed in a timely manner. 

Creative Project Management: The Marketing Operations Program Manager acts as a liaison for the internal creative team regarding both large creative projects and simple creative requests. The Program Manager gathers requirements, sets expectations with stakeholders, gathers feedback/approvals, and facilitates printing/fulfillment. For larger projects, the Marketing Operations Program Manager may take on project management responsibilities (upon alignment with other executives) – building out and executing on the project plan and timeline. 

Product Roadmap: The FIRSTBranch Product Manager and Marketing Brand Managers partner with the Marketing Operations Program Manager on many of their initiatives. For FIRSTBranch, it may be planning out requirements for front end development of CMS features or gathering team feedback on the next round of functionality. For Marketing, they work closely to roll out new marketing programs to marketing specialists and designers or to develop supporting FIRSTBranch content for marketing programs. 

Connect: When Marketing builds new Kasasa-branded materials for clients, it must get built inside Connect – the marketing automation platform and digital asset repository that our clients access to select, customize, and download Kasasa-branded creative. The Program Manager works to prepare the creative files for Connect, ensuring they will meet design specs, customization requirements, and compliance best practices. 

Responsibilities 

• Infuse the Patch Values into your work ethic, every day and in every interaction.
• Partner closely with Marketing Operations Services, Creative Services, Marketing, and Product Management to ensure FIRSTBranch and Kasasa operations run efficiently and effectively, and product roadmaps can be executed successfully.
• Manage the day-to-day activities of the Creative Services support queues/internal team, including receipt of requests, grooming, escalations, manager reviews, and follow-ups on requests in client review. 
• Develop, maintain, and clearly communicate processes for initiating and managing work with the Creative Services support and internal teams. 
• Maintain agreed-upon internal SLA’s for support requests, ensuring our clients’ complete satisfaction. 
• Develop and execute on project plans and timelines for major internal creative projects, with guidance from Senior Director, as needed. 
• Provide clear direction for the input of Kasasa creative assets into Connect, prepare the materials for support queue usage, and review all final materials for quality assurance. 
• Ensure business can scale by constantly seeking ways to efficiently input creative into Connect to reduce volume of work submitted to support team or utilize new technologies to reduce effort on support requests. 
• Provide reporting on a monthly basis to track success metrics and spot issues (cycle times, volume, resource hours, request types, escalations, etc.)
• Create additional ad-hoc reporting to support business needs, showcase emerging trends, or facilitate team lead conversations. 
• Consistently evaluate training needs of Marketing Operations Services and Creative Services, then facilitate the development of training materials. 
• Support onboarding of new hires in Marketing Operations Services and Creative Services by proactively training team members on best practices. 

Qualifications 

• Bachelor’s degree or equivalent experience
• Minimum of 3 years in a role that participates in marketing operations projects/programs in a tech company or creative agency.
• Breadth and depth in marketing projects – across in-person and virtual events, print, digital, fulfillment, video, website, etc. Experiencing gathering requirements, building timelines, executing, and closing out a plus. 
• Comfort working with raw data to build reporting, plus using the reporting to discover insights and share with key partners.
• Facilitation skills, including familiarity with running retrospectives and knowledge of multiple retrospective techniques, and comfort leading large teams through these exercises. 
• Strong leadership, relationship management, and coaching skills with the ability to exercise influence cross-functionally.
• Strong organization and communication skills with the ability to clearly articulate information to interdependent teams
• Positive attitude and aptitude to work in an ever-changing, collaborative environment. 
• Ability to focus on what is important and create a sense of urgency, successfully managing multiple priorities.
• Passion for delivering excellent, high-quality, and effective marketing to clients. 
• Experience working with Sharepoint or other similar cloud applications, building out content libraries and/or knowledgebase content. 
• Experience in an Agile/Kanban environment using Jira. Scrum Master Certification a plus. 

PHYSICAL REQUIREMENTS 

• Sitting for extended periods of time; approximately 5-6 hours per day 
• Simultaneous use of hand, wrist and fingers 
• Daily operation of standard office equipment 
• Frequent use of oral communication to perform work 
• Lifts and moves up to 20 pounds occasionally 

Our benefits include: 

• Open Paid Time Off AND 14 paid holidays 
• Gym Membership Reimbursement 
• Tuition Reimbursement 
• Paid Parental Leave 
• Love Fund – established as a way for Spartans to give back to their co-workers in need 
• Medical Benefits 
• Dental, and Vision with a substantial contribution from Kasasa. 
• Life Insurance, Long-Term Disability, Short-Term Disability, and Employee Assistance Program – all provided in full by Kasasa 
• 401k plan with matching contributions 
• Pay to Tat (Patch tattoos only) 
• Peer-to-Peer Appreciation Program – Worktango 
• Noon:30's – 1st and 3rd Fridays of the month- done at 12:30 pm

Are you ready to join an amazing group of people who genuinely love their jobs in an environment that inspires greatness? 

We are committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, ancestry, national origin, citizenship status, gender, gender identity, pregnancy, sexual orientation, transgender status, marital status, religion, creed, age, physical or mental disability, results of genetic testing, genetic information, past, present or prospective service in the military, or any other characteristic or activity protected by federal, state, or local law.